Storage rack with embedded display for barrels or casks
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Solution Overview
Problem
Conventional storage racks for barrels, particularly those used in retail environments for aging spirits, are limited in design and do not effectively display or manage barrels, often hiding them from view and lacking in functionality for customization and customer interaction.
Innovation Solution
A modular storage rack system comprising multiple sections with adjustable vertical and horizontal supports, allowing for customizable configurations to accommodate various barrel sizes and shapes, integrated with embedded displays for customer interaction and information access, and capable of being attached to ceilings or walls for optimal space use.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If conventional storage racks use a single bottom support extending from one end to the other, then the structure is simple and stable, but the barrels are not visible and accessibility is poor
Solution Approach 1:
The rack structure is divided into multiple sections with individual supports for each barrel position. Each section has its own support system rather than a single continuous bottom support, allowing barrels to be positioned at different heights and angles for optimal visibility and accessibility while maintaining structural integrity through modular design.
2Illumination intensity
If barrels are stored in conventional racks, then storage capacity is maximized, but customer visibility and interaction are limited
Solution Approach 1:
The rack utilizes vertical space and multiple dimensions by allowing barrels to be positioned at different heights, angles, and orientations. This multi-dimensional arrangement ensures that barrels are visible from multiple angles while maximizing the use of available storage space through strategic positioning rather than simple horizontal stacking.
3Adaptability or versatility
If fixed support positions are used, then manufacturing is simple, but adaptability to different barrel sizes is poor
Solution Approach 1:
The rack incorporates adjustable support positions that can be moved along the vertical and horizontal axes to accommodate different barrel sizes, shapes, and weights. The modular support system allows for dynamic reconfiguration of the rack layout without requiring complex manufacturing processes, as each support unit can be independently positioned and secured.
4Ease of operation
If traditional rack designs are used, then device complexity is low, but customer engagement and information access are insufficient
Solution Approach 1:
The rack integrates display screens and information systems directly into the support structure, merging storage functionality with customer engagement capabilities. The display elements are embedded within or adjacent to the support units, allowing customers to access information about barrels while maintaining a unified and relatively simple overall structure that does not require separate complex display systems.
Data Source
AI summary
A storage rack having an embedded display may include a plurality of sections for holding a respective plurality of items. A first section may include, for example, a first vertical support, a second vertical support substantially parallel to the first vertical support, and a first set of horizontal supports substantially perpendicular to the first vertical support and the second vertical support. The first set of horizontal supports may include a first horizontal support disposed at a first height and a first depth in the first vertical support, and a second horizontal support disposed at the first height and the first depth in the second vertical support. The first horizontal support may extend from an inner wall of the first vertical support towards the second vertical support for a distance that is less than half of the distance between the first vertical support and the second vertical support.


