Modular Beverage and Ice Dispenser Layout for Reduced Visual Clutter

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Solution Overview

Problem

Conventional beverage dispensing systems face challenges in effectively providing information about available drinks and creating a focused consumer experience due to cluttered and chaotic environments, with large and unsightly ice dispensers distracting from branding opportunities.

Innovation Solution

A modular ice and beverage dispensing unit with a frame that houses an ice dispenser between two beverage dispensers, featuring a housing that blends with the venue's color to minimize the ice dispenser's appearance, creating a cohesive experience and focusing consumer attention on products.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If a conventional ice dispenser is used, then ice dispensing function is provided, but the ice dispenser becomes large and unsightly, creating consumer distractions and losing branding opportunities

Engineering Contradiction:
Improveice dispensing functionVSAvoidconsumer distractions
Core Design Contradiction:
Ease of manufactureVSObject-affected harmful factors

Solution Approach 1:

The ice dispenser is extracted from the main beverage dispenser body and positioned in a separate location (under the counter or in a storage room), removing the visual distraction from the consumer-facing area while maintaining full ice dispensing functionality

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

An intermediary system of pipes and conduits is introduced to connect the remotely located ice dispenser with the beverage dispensing system, allowing ice to be delivered without requiring the ice dispenser to be visible to consumers

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If multiple beverage dispensers are placed together, then beverage variety increases, but the environment becomes cluttered and chaotic, overwhelming the consumer

Engineering Contradiction:
Improvebeverage varietyVSAvoidenvironmental clutter
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

Multiple beverage dispensers are merged into a single integrated modular unit with a unified housing and coordinated design, allowing various beverage types to be dispensed from one organized structure rather than multiple separate units scattered throughout the space

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The modular dispenser unit is segmented into distinct sections or modules for different beverage types, each with its own dispensing mechanism but unified within the overall structure, allowing for organized variety without visual chaos

Inventive Principle:
Principle #1Segmentation

3Loss of information

If conventional signage is used to provide drink information, then product information is communicated, but consumer focus is lost amidst the chaos of dispenser locations and equipment

Engineering Contradiction:
Improvedrink information communicationVSAvoidconsumer focus loss
Core Design Contradiction:
Loss of informationVSObject-affected harmful factors

Solution Approach 1:

Product information signage is merged directly onto the front face of the unified dispenser unit, integrating labeling and branding into the visible surface of the organized structure, so consumers receive information without being distracted by scattered equipment

Inventive Principle:
Principle #5Merging (Combining)

Data Source

PatentUS10005655B2Modular beverage and ice dispensing unit
Publication Date: 2018.06.26 PEPSICO INC
  • US10005655B2 patent drawing
  • US10005655B2 patent drawing
  • US10005655B2 patent drawing

AI summary

A modular dispensing unit comprising a frame having a front side, back side, two sidewalls, a top wall, an intermediate wall and a bottom wall; a first enclave and a second enclave within the frame; a first beverage dispenser located in the first enclave; a second beverage dispenser located in the second enclave; an ice dispenser positioned between the first and second enclaves; and an ice dispenser housing surrounding substantially the entire ice dispenser. The ice dispenser housing may have two sidewalls and a front wall, the front wall having an opening allowing access to an ice outlet of the ice dispenser.