Movable Protuberance Cosmetic Applicator for Product Control

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Solution Overview

Problem

Cosmetic applicators, such as mascara brushes, often leave excess product at the base of the bristles and around the core, which is not effectively used for makeup and tends to dry, reducing the product's lifespan and causing wastage.

Innovation Solution

The design limits product loading to the terminal portion of the protuberances, ensuring that only the necessary amount is used for makeup, reducing wastage and minimizing exposure to air to prevent drying, with features like retractable bristles and a movable applicator that extends from a pen-type case to control product distribution and storage space.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If the brush is loaded with product at the base of bristles and around the core, then the applicator can carry more product, but the product is wasted and dries out reducing lifespan

Engineering Contradiction:
Improveproduct loading capacityVSAvoidproduct wastage
Core Design Contradiction:
Quantity of substanceVSLoss of substance

Solution Approach 1:

The brush structure is segmented into multiple functional zones: a first region with bristles for product application, a second region with a wiper member for excess product removal, and a third region with a barrier. This segmentation allows product to be strategically positioned only at the terminal portions of bristles in the first region, preventing accumulation at the base and around the core, thereby eliminating wastage while maintaining adequate product loading capacity

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The wiper member extracts excess product from the bristles by contacting the terminal portions and removing product through the wiper aperture. This extraction mechanism ensures that only the necessary amount of product remains at the bristle tips, preventing overloading and subsequent wastage while maintaining functional product availability for application

Inventive Principle:
Principle #2Taking out (Extraction)

2Productivity

If excess product is stored on the brush, then the applicator can apply makeup more intensively, but the product dries out altering brush properties and reducing lifespan

Engineering Contradiction:
Improvemakeup application intensityVSAvoidbrush lifespan
Core Design Contradiction:
ProductivityVSDuration of action of stationary object

Solution Approach 1:

The barrier is positioned to prevent product from reaching the base of the bristles and the core of the brush before the product can be applied. This preliminary action blocks the pathway that would otherwise lead to product accumulation in areas where it cannot be used, thereby preserving brush properties and extending lifespan while maintaining application intensity at the functional bristle tips

Inventive Principle:
Principle #10Preliminary action

3Loss of time

If the applicator stores more product, then it can reduce refilling frequency, but it increases the risk of product drying out and wasting

Engineering Contradiction:
Improverefilling frequencyVSAvoidproduct wastage
Core Design Contradiction:
Loss of timeVSLoss of substance

Solution Approach 1:

The product storage and distribution system exhibits local quality by confining product to specific locations: the terminal portions of bristles in the first region and the space between the wiper and barrier. This localized product positioning ensures that product is always in a usable state for immediate application, eliminating the trade-off between storage quantity and wastage risk, as excess product is prevented from accumulating in non-functional areas

Inventive Principle:
Principle #3Local quality

Data Source

PatentEP3324785B1Cosmetic applicator having movable protuberances
Publication Date: 2021.10.27 CHANEL PARFUMS BEAUTE SAS
  • EP3324785B1 patent drawingFigure 1
  • EP3324785B1 patent drawingFigure 2A~3B
  • EP3324785B1 patent drawingFigure 4A~4C

AI summary

The applicator (11) for applying an eyelash cosmetic comprises: - a body (1, 2) and - protuberances (3) having a free end and arranged so as to be movable relative to the body between a retracted position and an extended position, in which the protuberances extend outward from the body further than in the retracted position. The applicator is designed such that every free end moving from the retracted to the extended position follows a path that is transversal to a longitudinal axis of the applicator.