Multi-Functional Display Assembly for Adaptable Theft Security

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Solution Overview

Problem

Retail stores face challenges in securely displaying sample products, as existing display fixtures do not effectively differentiate between configurations for low-theft and high-theft environments, where sample products need to be viewable and accessible in one setting but secure in another.

Innovation Solution

A multi-functional display assembly comprising a base tray, product plate assemblies, and a transparent cover, which can be configured to allow sample products to be viewed and handled in an unsecured setting and only viewed in a secured setting by using a riser tray, puck assemblies, and a vitrine that can be secured over the products.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If a display fixture allows sample products to be handled for testing, then customer accessibility is improved, but security against theft deteriorates

Engineering Contradiction:
Improvecustomer accessibilityVSAvoidsecurity against theft
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The display fixture incorporates a transparent cover that can be positioned in multiple states: fully open to allow customer access and handling of sample products, or closed to secure the products. This dynamic configuration enables the same fixture to adapt between accessible and secure modes, resolving the contradiction between ease of operation and security.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The display fixture is designed with multi-functional capabilities by integrating both open and secured display configurations within a single unit. The transparent cover serves dual purposes: as an aesthetic element when open and as a security barrier when closed, allowing one fixture to fulfill multiple functions and eliminate the need for separate fixtures for different security requirements.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Reliability

If separate display fixtures are used for low-theft and high-theft environments, then security requirements are met, but device complexity increases

Engineering Contradiction:
Improvesecurity requirement fulfillmentVSAvoidfixture variety
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The display fixture is designed as a universal unit that can operate in both open and secured configurations, eliminating the need for separate fixtures for low-theft and high-theft environments. The same base fixture with an adjustable transparent cover satisfies different security requirements, thereby reducing device complexity and inventory variety while maintaining reliability.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The display fixture is segmented into modular components: a base tray for holding products and a separate transparent cover that can be attached or removed. This segmentation allows the fixture to be reconfigured between open and secured states, enabling one modular unit to replace multiple fixed-configuration fixtures.

Inventive Principle:
Principle #1Segmentation

3Reliability

If a transparent cover is added to secure sample products, then security is improved, but ease of access deteriorates

Engineering Contradiction:
Improveproduct securityVSAvoidproduct accessibility
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The transparent cover is designed to be dynamically repositionable between an open state (providing full accessibility) and a closed state (providing security). This dynamic capability allows the cover to adapt to different operational requirements without permanently compromising either accessibility or security, resolving the contradiction between these two features.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS20170196377A1Multi-functional display assembly
Publication Date: 2017.07.13 TARGET BRANDS INC
  • US20170196377A1 patent drawing
  • US20170196377A1 patent drawing
  • US20170196377A1 patent drawing

AI summary

A multi-functional display assembly includes a base tray secured to a display shelf and having a front, a back, a right side, a left side, a bottom, an open top and a height. At least one product plate assembly is positioned within the base tray and has a recess for holding a sample product. A transparent cover includes a height that is greater than the height of the base tray and greater than a height of the sample product. The transparent cover is placed over and around the base tray and is secured to the base tray and the at least one product plate assembly when the multi-functional display assembly is in a secured display configuration and is removed from around the base tray when the multi-functional display assembly is in an unsecured display configuration.