Multi-listing Combined Offer System for Marketplace Transactions
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Solution Overview
Problem
Conventional marketplace systems limit buyers to making offers to a single seller, requiring them to purchase multiple related items from different sellers separately, which is inefficient and resource-intensive.
Innovation Solution
A system that recommends and manages multi-listing combined offers by identifying related items from multiple sellers, negotiating a combined price, and splitting the offer price among sellers, thereby reducing the buyer's effort and resource usage.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If a buyer purchases multiple related items from different sellers separately, then each item can be obtained from its respective seller, but the buyer's effort and resource usage increase
Solution Approach 1:
The patent combines multiple separate purchase transactions into a single consolidated offer. The system identifies related items from different sellers and presents them as a unified bundle, allowing the buyer to negotiate with all sellers simultaneously through one interface rather than making separate purchases across multiple seller pages.
Solution Approach 2:
The offer system performs multiple functions within a single interface: it aggregates items from multiple sellers, calculates combined pricing, manages negotiations with multiple parties, and coordinates delivery arrangements. This multi-functional approach eliminates the need for separate transaction processes.
2Ease of operation
If conventional marketplace systems allow offers to a single seller, then the transaction process is simple, but buyers cannot efficiently purchase multiple related items from different sellers
Solution Approach 1:
The offer system acts as an intermediary between buyers and multiple sellers. It receives the buyer's consolidated offer, distributes it to relevant sellers, collects their responses, and manages the negotiation process. This intermediary role maintains simplicity for the buyer while enabling complex multi-seller transactions.
Solution Approach 2:
The system segments the multi-seller transaction process into manageable components: item aggregation from different sellers, offer distribution to individual sellers, response collection, and final deal coordination. Each segment handles a specific aspect of the complex transaction, making the overall process more manageable.
3Ease of manufacture
If buyers make separate purchases from multiple sellers, then each transaction is straightforward, but resource usage including processor cycles, network traffic, and storage capacity increases
Solution Approach 1:
The system merges multiple separate transaction processes into a single consolidated offer workflow. Instead of initiating separate negotiation processes with each seller, the buyer submits one unified offer that the system processes collectively, reducing the total computational overhead and network communications required.
Data Source
AI summary
Systems and methods for managing a multi-listing combined offer are provided. A networked system receives an indication to add a combination of items from multiple sellers into a virtual cart. In response, the networked system causes presentation of a user interface showing a combination of items from multiple sellers. The networked system receives, from the buyer, a buyer offer price for the combination of items. In response, the networked system accesses, from a data storage, item information for each item of the combination of items, whereby the item information includes a seller identifier, an original item price, and shipping cost for each item. The networked system then generates, based on the accessed item information and the buyer offer price, a split offer price for each seller, whereby the split offer price is a split of the buyer offer price. The split offer price is then presented to each corresponding seller.