Multimedia Content Analysis for Cross-Device Game Initiation

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Solution Overview

Problem

Developing and marketing computer or video games synchronized with multimedia content, such as TV programs, is challenging due to high costs and difficulty in assembling a community of game players for multiplayer gameplay.

Innovation Solution

A system and method that initiate a game or application on a user device based on multimedia content being provided to another device, using a network of computers and processors to analyze the content and select suitable games for initiation, and assemble a community of players by identifying users consuming the same content.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If games are synchronized with TV programs and multimedia content, then user engagement and relevance are improved, but costs associated with development, marketing, and synchronization increase

Engineering Contradiction:
Improvegame synchronization with multimedia contentVSAvoidcost of development and marketing
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system automatically detects multimedia content being consumed by users and initiates related games without human intervention. The processor autonomously analyzes content metadata, identifies related games, and launches them, eliminating the need for manual synchronization efforts and reducing development and marketing costs.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system uses feedback from multimedia content consumption (what users are watching, when, and for how long) to dynamically initiate relevant games. This closed-loop approach allows the system to adapt to user preferences and content trends automatically, improving engagement while reducing the need for extensive market research and targeted marketing campaigns.

Inventive Principle:
Principle #23Feedback

2Adaptability or versatility

If multiplayer communities are assembled for game players, then social engagement and retention are improved, but costs associated with assembling and maintaining communities increase

Engineering Contradiction:
Improvemultiplayer community assemblyVSAvoidcost of community assembly
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system automatically assembles multiplayer communities by detecting which users are consuming the same multimedia content and initiating games with them. This self-organizing mechanism eliminates the need for manual community management and reduces the costs associated with maintaining player communities.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system merges multiple users into multiplayer game sessions based on their shared interest in the same multimedia content. By combining content consumption data with game initiation, the system creates natural community groups without requiring separate community management infrastructure.

Inventive Principle:
Principle #5Merging (Combining)

3Ease of operation

If games are initiated based on consumed content, then relevance and user interest are improved, but system complexity and processing requirements increase

Engineering Contradiction:
Improvegame initiation relevanceVSAvoidsystem processing complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The system performs preliminary analysis of multimedia content metadata and pre-identifies related games before user consumption is complete. By preparing game initiation data in advance based on content metadata, the system reduces real-time processing requirements while maintaining high relevance.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system uses multimedia content metadata as an intermediary between content consumption and game initiation. Instead of directly analyzing full video content, the processor works with structured metadata (titles, genres, keywords, timestamps), significantly reducing processing complexity while maintaining relevance.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS10413825B2Software-application initiation
Publication Date: 2019.09.17 GOOGLE TECHNOLOGY HOLDINGS LLC
  • US10413825B2 patent drawing
  • US10413825B2 patent drawing

AI summary

Disclosed are methods and apparatus for triggering (i.e., initiating, launching, or running) a software application (e.g., an interactive game application) or other computer program or application on a user device (e.g., a computer, etc.) based on multimedia content being provided to (e.g., displayed on) a different user device (e.g., a different computer, a television, etc.). The methods may comprise displaying, using a first device, multimedia content. A multimedia-analysis process may then be performed to determine an attribute of the multimedia content being displayed. These attributes may be used to acquire (e.g., select or produce) a software application comprising one or more elements that relate to the multimedia content. The software application may then be launched (i.e., triggered, initiated, or run) on a second device, the second device being different from the first device.