Multipack Gift Card Holder Assembly Design
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Solution Overview
Problem
Gift cards and their holders typically occupy more display space than available in standard retail displays, limiting the number of cards that can be shown and reducing value for both buyers and sellers.
Innovation Solution
A multipack gift card holder assembly that fits within the standard dimensions of a single gift card display, featuring a backer with multiple gift card holders and a case that encloses them, allowing for multiple cards to be displayed without exceeding the allotted space, using adhesive strips and a clamshell case design.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Quantity of substance
If multiple gift card holders are packaged together in a single packet, then the value and space efficiency increase, but the packaging complexity and manufacturing difficulty increase
Solution Approach 1:
The packaging is divided into modular components: individual gift card holders that can be separately manufactured and then assembled into a multi-card packet. Each holder is a discrete unit that can be independently produced and quality-checked before final assembly, reducing overall packaging complexity while enabling multi-card packaging.
Solution Approach 2:
Multiple gift card holders are nested within a single outer packet or case. The individual holders are arranged and contained within the larger packaging structure, allowing multiple cards to be displayed and sold as one unit while maintaining the ability to separate them if needed.
2Area of stationary object
If the packet dimensions are reduced to fit standard display space, then display space efficiency improves, but the size and visibility of individual cards are reduced
Solution Approach 1:
The packaging utilizes three-dimensional space efficiently by arranging multiple card holders in a compact configuration that fits within the standard 5.25" x 4" display footprint. The holders are positioned to maximize vertical and lateral space utilization without exceeding the allocated display area, maintaining individual card visibility through strategic orientation and spacing.
Data Source
AI summary
An assembly for holding multiple transaction card holders and associated multiple transaction cards in a single packet for display.