Nested Wrapping Structure for Sequential Surprise Reveals

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Solution Overview

Problem

Traditional toys fail to provide multiple surprise reveals, which can lead to a decrease in excitement and engagement for children, as they often involve a single hidden prize or compartment rather than a series of discoveries.

Innovation Solution

A toy designed with multiple layers of flexible wrapping that serially reveal different play objects, including printed collectible cards, accessories, and a doll, where each layer of wrapping exposes a new compartment or object, creating a series of surprises and building anticipation.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Device complexity

If a toy contains a single hidden prize or compartment, then the structure is simple and easy to manufacture, but the excitement and engagement for children decreases due to lack of multiple surprise reveals

Engineering Contradiction:
Improvestructure complexityVSAvoidexcitement and engagement
Core Design Contradiction:
Device complexityVSProductivity

Solution Approach 1:

The patent implements multiple compartments nested within each other, where each compartment contains a different surprise element. The outermost compartment contains an inner compartment, which in turn contains another inner compartment, creating a nested structure that reveals surprises sequentially as each layer is opened.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The toy is divided into multiple separate compartments or layers, each containing a different prize or surprise element. This segmentation allows children to experience multiple discrete revelations rather than one single surprise, thereby increasing engagement and excitement.

Inventive Principle:
Principle #1Segmentation

2Productivity

If a toy provides multiple layers of wrapping and compartments, then multiple surprise reveals are achieved, but the device complexity and manufacturing difficulty increase

Engineering Contradiction:
Improvemultiple surprise revealsVSAvoidmultiple layers and compartments
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent uses a nested compartment structure where inner compartments are placed within outer compartments. This nesting approach allows multiple surprises to be contained within a single unified structure, reducing the need for separate complex mechanisms for each surprise revelation.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The compartments and surprises are pre-assembled and positioned within the structure before final packaging. This preliminary arrangement simplifies the manufacturing process by allowing components to be prepared separately and then integrated into the final nested structure.

Inventive Principle:
Principle #10Preliminary action

3Productivity

If compartments are arranged to be revealed sequentially, then anticipation and excitement are enhanced, but the spatial arrangement and design complexity increase

Engineering Contradiction:
Improveanticipation and excitementVSAvoidspatial arrangement
Core Design Contradiction:
ProductivityVSShape

Solution Approach 1:

The sequential revelation is achieved through nested compartments where each inner compartment is contained within the previous outer compartment. This natural nesting creates an automatic sequential opening experience as children work their way through the layers from outer to inner.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The patent transitions from a two-dimensional surface arrangement to a three-dimensional nested structure. By utilizing depth and layers rather than just surface placement, the design creates sequential revelation through vertical or radial progression through the nested compartments.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS10179673B2Toy having multiple serial surprise reveals
Publication Date: 2019.01.15 MGA ENTERTAINMENT INC
  • US10179673B2 patent drawing
  • US10179673B2 patent drawing
  • US10179673B2 patent drawing

AI summary

A toy includes a number of play objects that constitute surprises or prizes that are serially revealed to the child as the child removes various layers of wrappings from the toy. Some play objects are located between layers of wrapping. Other play objects are tucked into outer recesses of a spherical shell which is covered by the wrappings, such that removing one of the layers of wrappings reveals one compartment containing one play object at a time. Once all of the wrappings have been removed, the shell comes apart, thus revealing yet another play object. The play object within the shell can be a toy figure such as a doll, with other play objects that were previously revealed being clothing, accessories for the doll, or cards that contain information or other indicia that has a play relationship to the toy figure. The objects that are serially revealed bear a play relationship with one another.