NFT-Based Purchase Verification for Influencer Review Authenticity
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Solution Overview
Problem
It is challenging to objectively evaluate product reviews from influencers, especially for expensive or popular products, as compensation can influence their credibility, and ensuring actual purchases is difficult.
Innovation Solution
A method using non-fungible tokens (NFTs) generated based on payment information and smart contracts on a blockchain network, which guarantees actual purchases and rewards users for using the platform, thereby enhancing brand advertisement effects.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If influencers are compensated by companies for product reviews, then companies can promote their products and services, but the objectivity and reliability of the reviews deteriorates
Solution Approach 1:
The patent introduces a blockchain-based intermediary system that acts as a neutral mediator between companies and influencers. The smart contract automatically verifies and records purchase transactions on the blockchain, creating an immutable proof of actual purchase. This intermediary mechanism decouples the compensation relationship from the review credibility, allowing companies to compensate influencers while maintaining review objectivity through verifiable purchase records.
2Loss of information
If expensive and popular products are reviewed by influencers, then product visibility increases, but guaranteeing actual purchase becomes difficult
Solution Approach 1:
The patent implements a feedback mechanism where the blockchain system automatically verifies purchase transactions and provides real-time feedback to the platform. When an influencer makes an actual purchase, the transaction is recorded on the blockchain and verified through smart contracts. This feedback loop enables automatic detection and measurement of actual purchases, making it possible to verify purchase authenticity even for expensive and popular products with high visibility.
3Reliability
If a platform rewards users for using the platform, then user engagement and trust increase, but system complexity increases
Solution Approach 1:
The patent implements a self-service reward system where the blockchain and smart contracts automatically manage the reward distribution without requiring complex manual verification processes. The system automatically detects verified purchases through blockchain transactions and distributes rewards based on pre-programmed smart contract rules. This self-service approach increases user trust through transparent, automatic reward distribution while minimizing the operational complexity that would otherwise be required to manage manual verification and reward allocation.
Data Source
AI summary
The present disclosure provides methods for generating and processing a token of a user by an electronic device. In some embodiments, the method includes receiving, from a user terminal, a message requesting to register the token. The token has been generated based on payment information of the user and a smart contract that uses the payment information. The method further includes registering the token, based on obtaining, from a blockchain network, a successful verification of the token. The method further includes updating a registration status of the registered token, based on the payment information. The method further includes determining whether to provide the user a reward for the registered token.