Notification Engine Personalizes Delivery via User Interaction Analysis

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Current notification systems face challenges in managing unwanted notifications, leading to user time and attention consumption, as users struggle to differentiate between relevant and irrelevant messages, risking missed important notifications when muting or blocking applications.

Innovation Solution

A communication system that personalizes notification delivery based on user preferences, using a notification engine to analyze user interactions and determine relevance, allowing for auto-dismissal, deferred viewing, or silent serving of irrelevant notifications, while prioritizing relevant ones on appropriate devices and form factors.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Object-affected harmful factors

If users mute or block applications to filter unwanted notifications, then notification overload is reduced, but important notifications may be missed

Engineering Contradiction:
Improvenotification overloadVSAvoidnotification delivery reliability
Core Design Contradiction:
Object-affected harmful factorsVSReliability

Solution Approach 1:

The notification system automatically analyzes user interactions with notifications and autonomously determines delivery preferences without requiring manual user configuration. The system learns from user behavior patterns (such as which notifications are dismissed or acted upon) and automatically adjusts which notifications to deliver, defer, or suppress, enabling the system to serve itself in filtering notifications while maintaining reliability.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system continuously monitors user interactions with notifications (such as tapping, dismissing, or ignoring) and uses this feedback to refine its understanding of user preferences. This feedback loop enables the notification system to dynamically adjust delivery strategies, improving accuracy over time while ensuring important notifications are not missed.

Inventive Principle:
Principle #23Feedback

2Loss of information

If all notifications are delivered to users, then information completeness is maintained, but user time and attention are consumed

Engineering Contradiction:
Improveinformation completenessVSAvoiduser time consumption
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The system extracts and separates notifications based on their relevance to the user, pulling important notifications out for immediate delivery while removing or deferring less important ones. By extracting only the essential notifications that match user preferences and behavior patterns, the system maintains information completeness for relevant content while eliminating time-wasting irrelevant notifications.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

Different notification delivery strategies are applied to different types of notifications based on their specific characteristics and user preferences. Rather than applying a uniform delivery approach to all notifications, the system tailors delivery timing, method, and priority to each notification's local context, ensuring important information is delivered promptly while less critical notifications are handled more efficiently.

Inventive Principle:
Principle #3Local quality

3Object-affected harmful factors

If notification filtering is made more aggressive, then user distraction is reduced, but notification relevance accuracy decreases

Engineering Contradiction:
Improveuser distractionVSAvoidnotification relevance accuracy
Core Design Contradiction:
Object-affected harmful factorsVSMeasurement precision

Solution Approach 1:

The notification filtering system is dynamic rather than static, continuously adapting its filtering criteria based on evolving user behavior patterns. As users interact with notifications over time, the system adjusts its understanding of what constitutes relevant versus distracting content, allowing it to become increasingly accurate at distinguishing important notifications from distracting ones without requiring manual reconfiguration.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS11489804B2Personalization of delivery of notifications
Publication Date: 2022.11.01 MCAFEE LLC
  • US11489804B2 patent drawing
  • US11489804B2 patent drawing
  • US11489804B2 patent drawing

AI summary

Particular embodiments described herein provide for system that can be configured to deliver a notification to a user based on the user's preference for each device that receives the notification. The user's preference is based on how the user interacted with similar notifications in the past and the system can change how it will deliver similar notifications to the user in the future based on how the user interacts with the notification.