Object Aggregation Display for Simple Live-Stream Product Discovery

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Solution Overview

Problem

Live streaming platforms often display products from a single source, leading to a poor user experience due to limited selection and complex navigation for viewers seeking alternative products.

Innovation Solution

An object display method that allows viewers to access an object aggregation page by a simple triggering operation on the video playing page, enabling them to browse candidate objects that match their interests, such as recently viewed or explained products, thereby expanding selection options.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If products are displayed from a single source in the live streaming room, then the display is simple and focused, but the user selection range is limited and user experience deteriorates

Engineering Contradiction:
Improveproduct selection rangeVSAvoiddisplay system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces an object aggregation page as an intermediary between the live streaming room and the user's product selection needs. This aggregation page collects and displays candidate objects from multiple sources (including but not limited to the live streaming room), allowing users to compare and select from a broader range of products without complicating the live streaming display itself. The aggregation page acts as a mediator that expands product availability while keeping the original live streaming interface simple.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If users navigate through multiple pages to find alternative products, then comprehensive product selection is achieved, but operational complexity increases

Engineering Contradiction:
Improveproduct selection rangeVSAvoidnavigation complexity
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The patent merges the live streaming room interface with the object aggregation page into a unified display system. The aggregation page is integrated such that users can access candidate objects from multiple sources without leaving the live streaming context. This combining of functions allows users to browse and compare products from different sources (live streaming room, historical operations, state information) within a single integrated interface, reducing the need for multiple page transitions and simplifying navigation.

Inventive Principle:
Principle #5Merging (Combining)

3Adaptability or versatility

If the object aggregation page displays multiple candidate objects from different sources, then user choice is improved, but information processing complexity increases

Engineering Contradiction:
Improvecandidate object diversityVSAvoidinformation processing complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent changes the parameters used to organize and display candidate objects in the aggregation page. Instead of displaying all objects uniformly, the system uses multiple sorting and filtering parameters including matching degree (similarity to target object), historical operation information (user interaction history), and state information (current object status). These parameter-based organization methods allow diverse candidate objects to be systematically arranged, making the information processing manageable and the display meaningful rather than overwhelming.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS20250227317A1Object display method and apparatus, and electronic device and computer-readable medium
Publication Date: 2025.07.10 BEIJING YOUZHUJU NETWORK TECH CO LTD
  • US20250227317A1 patent drawing
  • US20250227317A1 patent drawing
  • US20250227317A1 patent drawing

AI summary

The present application discloses an object display method and apparatus, and an electronic device and a computer-readable medium, the method comprising: displaying at least one object to be displayed corresponding to a video playing page in an object display area of the video playing page; and displaying an object aggregation page in response to a triggering operation on the object display area; wherein the object aggregation page is configured for displaying at least one candidate object; a matching degree between the candidate object and a target object meets a preset matching condition; the target object is determined from the at least one object to be displayed according to description information of the at least one object to be displayed.