Open Garden Server Cross-Selling System
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Solution Overview
Problem
Conventional product cross-selling methods primarily focus on increasing online product exposure through sales agency systems, limiting the ability of multiple product providers to freely sell, deliver, and receive payment for each other's products.
Innovation Solution
A product cross-selling method and system that utilizes an open garden server to manage and facilitate the exchange of product information, stock conditions, and payment processing between product provider terminals and retailer terminals, enabling seamless cross-selling and delivery of products across different platforms.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Illumination intensity
If conventional product cross-selling method uses sales agency system to increase online product exposure, then product visibility is improved, but product providers cannot freely sell and deliver each other's products
Solution Approach 1:
The system segments the cross-selling process into distinct functional modules: product information registration by providers, centralized storage on server, independent downloading by retailers, and separate payment processing. This segmentation allows each participant to operate independently while maintaining system-wide coordination, enabling free product exchange without centralized control constraints.
Solution Approach 2:
The server system serves multiple functions simultaneously: it acts as an information repository for product catalogs, a communication hub for stock condition notifications, and a payment coordination center. This multi-functionality enables diverse product types and multiple providers to participate in a unified cross-selling ecosystem, enhancing both exposure and operational freedom.
2Device complexity
If product information is manually managed between providers, then system complexity is reduced, but information dissemination efficiency deteriorates
Solution Approach 1:
The system replaces manual information management mechanisms with automated electronic processes. Product information is digitally registered and stored on the server, automatically notified to relevant parties when updated, and electronically transmitted for payment processing. This substitution of mechanical manual processes with automated electronic systems dramatically improves information dissemination efficiency while maintaining manageable system complexity through standardized protocols.
3Ease of operation
If conventional cross-selling system lacks centralized coordination, then operational simplicity is maintained, but payment and delivery coordination deteriorates
Solution Approach 1:
The server system acts as an impartial intermediary that coordinates all cross-selling transactions. It maintains neutral records of product information, stock conditions, and payment status, facilitating reliable coordination between providers and retailers without favoring any party. This intermediary role ensures dependable payment and delivery coordination while preserving operational simplicity through automated mediation processes.
Data Source
AI summary
Disclosed herein is a product cross-selling method and system for providing first product information provided by a product provider to a retailer, respectively providing a product cost and a sales commission to the first product provider and the retailer when a first product mapped to the first product information is sold via the retailer, providing second product information provided by the retailer to the first product provider and respectively providing product cost and sales commission to the retailer and the first product provider when a second product mapped to the second product information is sold via the first product provider.

