Optical Code Return System for Consumer Product Logistics

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Solution Overview

Problem

Consumers face difficulties in returning products due to unclear or inaccessible return locations and processes, while product providers encounter inefficiencies in managing returns.

Innovation Solution

A system that includes a code, such as a barcode or QR code, on product packaging, allowing consumers to scan and initiate a return process using a client device, which communicates with a server to provide instructions and facilitate the return to a designated location, including generating a printable label for mailing and processing refunds or replacements.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If traditional return processes are used without digital codes, then consumers must manually locate return information and visit physical locations, but this creates difficulty in accessing return instructions and determining where to return products

Engineering Contradiction:
Improveease of initiating returnVSAvoidaccessibility of return location information
Core Design Contradiction:
Ease of operationVSLoss of information

Solution Approach 1:

The patent replaces traditional mechanical information delivery methods (physical manuals, in-store signage) with optical/digital code systems. Consumers use mobile devices to scan codes on products or packaging, which automatically retrieve and display return instructions, eliminating the need to manually search for return information and making return location data universally accessible.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The patent introduces a digital code as an intermediary between the product and return information. The code acts as a bridge that connects consumers to a database containing return instructions, product details, and authorized return locations, thereby solving the information accessibility problem without requiring direct physical access to return policy documents.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Productivity

If manual return processing is used, then product providers can track returns, but this creates inefficiencies in managing product returns

Engineering Contradiction:
Improveefficiency of return managementVSAvoidtime for processing returns
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The patent enables consumers to initiate and complete return procedures in advance by scanning codes and receiving pre-approved return instructions. This preliminary action includes automatic generation of return authorization numbers, pre-scheduling of pickup times, and advance notification to return centers, thereby streamlining the entire return management process and reducing processing time.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent implements a self-service return system where consumers autonomously initiate returns by scanning product codes, receive automated instructions, and complete the process without extensive manual intervention from product providers. The system automatically tracks returns, updates inventory, and processes refunds, significantly improving return management efficiency.

Inventive Principle:
Principle #25Self-service

3Ease of operation

If return instructions are not clearly provided, then consumers may not know how to return products, but providing detailed instructions increases complexity of the packaging and labeling

Engineering Contradiction:
Improveclarity of return instructionsVSAvoidcomplexity of packaging and labeling
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent transitions return instructions from a two-dimensional static format (printed on packaging) to a dynamic multi-dimensional digital format accessible via mobile devices. The code on packaging serves as a gateway to comprehensive digital instructions, videos, and interactive guides, providing clear return guidance without increasing physical packaging complexity.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS11176514B1Computer-implemented method and a non-transitory computer-readable medium for facilitating initiation of customer returns
Publication Date: 2021.11.16 AMAZON TECH INC
  • US11176514B1 patent drawing
  • US11176514B1 patent drawing
  • US11176514B1 patent drawing

AI summary

In certain embodiments, a system includes a processing system and tangible computer-readable media accessible by the processing system. The tangible computer-readable media may store software and purchase order identifications. Each purchase order identification indicates a respective one of a plurality of purchase orders, and each purchase order identification is globally unique with respect to each other. The software when executed by the processing system is configured to access a request comprising a first purchase order identification. The request had been generated at a client device that had decoded the one of the plurality of purchase order identifications from an optical scan of a code provided with packaging of one or more products of the respective purchase order indicated by the first purchase order identification. The software further generates data comprising information that facilitates returning at least one of the one or more products for receipt by the client device.