Online Statistics and Advertisement Server for Real-Time IMS User Behavior
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Solution Overview
Problem
Current methods for collecting user behavior statistics in mobile communication systems are slow, leading to delayed reactions and inability to provide real-time information or services based on user behavior.
Innovation Solution
The integration of an Online Statistics and Advertisement Server (OSAS) within the IMS, allowing for real-time collection and evaluation of user behavior data during connection setup, enabling immediate delivery of relevant information and services through multimedia formats like images, text, and music.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of time
If connection data are evaluated offline in IT and Data Warehouse Systems, then statistical data can be collected, but the evaluation is slow and delayed by at least several hours
Solution Approach 1:
The patent applies preliminary action by collecting and evaluating statistical data during the connection setup phase rather than waiting for connection completion. The OSAS server processes user behavior data in real-time as connections are established, enabling immediate evaluation without waiting for offline batch processing to complete.
Solution Approach 2:
The patent replaces the mechanical offline batch processing system with an online real-time processing system. Instead of using traditional offline evaluation methods that require significant time, the OSAS server implements continuous real-time monitoring and evaluation of connection data during the signaling phase, substituting the slow mechanical process with a fast electronic real-time system.
2Reliability
If CDRs are fetched and evaluated offline, then statistical conclusions can be drawn, but real-time reaction to user behavior is not possible
Solution Approach 1:
The patent implements feedback by continuously monitoring user behavior data during connection setup and immediately responding with relevant information. The OSAS server processes statistical data in real-time and provides feedback to users through personalized information delivery, enabling dynamic adaptation to user behavior patterns as they occur rather than reacting after delays.
3Productivity
If online evaluation is implemented during connection setup, then real-time user behavior evaluation is possible, but system complexity increases
Solution Approach 1:
The patent applies universality by designing the OSAS server to perform multiple functions within the IMS architecture. The server handles statistical data collection, evaluation, and personalized information delivery all within a single integrated component, reducing the need for separate complex systems while achieving real-time processing capabilities.
Data Source
AI summary
The invention relates to a method and an arrangement for collecting user behavior during run-time in a mobile 3GPP IP-based multimedia subsystem (IMS). According to the invention, a collection of statistical data in communications systems ensues, and the user behavior is evaluated during the run-time of the application.