Passenger Stimulus System for Driver Cognitive Load Reduction

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Vehicle accidents often occur due to high cognitive demands on drivers, particularly when they are distracted by passengers, especially in inexperienced or younger drivers, leading to increased risk of accidents, financial loss, injuries, and fatalities.

Innovation Solution

A system and method that detects passengers and determines the acceptable cognitive demand for a vehicle operator based on the driving environment, generating a stimulus to engage passengers and reduce their distracting impact on the driver when the existing cognitive demand exceeds acceptable levels.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If passengers are present in the vehicle, then social interaction and comfort are improved, but cognitive demand on the driver increases due to distractions

Engineering Contradiction:
Improvepassenger comfortVSAvoiddriving safety
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The system introduces an intermediary stimulus (audio, visual, or haptic feedback) that mediates between the passenger's distracting behavior and the driver's attention. The stimulus serves as a bridge to redirect the passenger's focus away from the driver without directly interfering with the driver-passenger interaction, thus maintaining comfort while improving safety.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Reliability

If the driver focuses entirely on the road, then driving safety is improved, but passenger engagement decreases leading to potential boredom or restlessness

Engineering Contradiction:
Improvedriving safetyVSAvoidpassenger engagement
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The system dynamically adjusts the type and intensity of stimuli provided to passengers based on real-time detection of driver cognitive load and passenger behavior. When driver focus is critical, stimuli are minimized or redirected to non-distracting channels, while maintaining sufficient engagement to prevent passenger boredom, thus balancing safety and engagement dynamically.

Inventive Principle:
Principle #15Dynamics

3Reliability

If cognitive demand on the driver is reduced, then driving safety is improved, but the system complexity increases to monitor and manage cognitive levels

Engineering Contradiction:
Improvedriving safetyVSAvoidsystem complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system employs multi-functional components that serve multiple purposes: sensors monitor both driver state and passenger presence, the stimulus generation system can operate in multiple modes (audio, visual, haptic), and the control algorithm integrates both safety monitoring and passenger engagement management. This universality reduces overall system complexity by consolidating functions rather than requiring separate dedicated systems for each function.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS9771082B2Reducing cognitive demand on a vehicle operator by generating passenger stimulus
Publication Date: 2017.09.26 INTERNATIONAL BUSINESS MACHINE CORPORATION
  • US9771082B2 patent drawing
  • US9771082B2 patent drawing
  • US9771082B2 patent drawing

AI summary

A method for reducing cognitive demand on a vehicle operator comprises detecting one or more passengers in a vehicle in addition to the vehicle operator, determining an acceptable level of cognitive demand on the vehicle operator corresponding to an operating environment, determining an existing level of cognitive demand on the vehicle operator in the operating environment, determining whether the existing level of cognitive demand is greater than the acceptable level of cognitive demand, and wherein, if the existing level of cognitive demand is greater than the acceptable level of cognitive demand, generating a stimulus directed to the one or more passengers in order to reduce the existing level of cognitive demand on the vehicle operator.