Pattern-Based Encoding in Content Signals for Interactive Detection

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Solution Overview

Problem

Current signal-processing technologies lack effective methods for pattern-based encoding and detection, particularly in transmitting and decoding identification patterns within content signals across various media formats, which limits their application in promotional opportunities and interactive content delivery.

Innovation Solution

A system and method for pattern-based encoding and detection that involves encoding content signals with identification patterns, such as bar codes, and using detectors to extract these patterns from encoded content signals, enabling message transmission and triggering events or promotional opportunities.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If pattern-based encoding is implemented in content signals, then interactivity and promotional opportunities are enabled, but signal-processing complexity increases

Engineering Contradiction:
Improveinteractivity capabilityVSAvoidsignal-processing complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent segments the content signal into discrete frames and identifies specific regions within frames for pattern encoding. By dividing the signal processing into manageable segments (frame detection, region identification, pattern encoding), the system enables interactivity without overwhelming complexity at each processing stage

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent performs preliminary actions by pre-defining encoding patterns and their associated metadata before content delivery. Detection systems are pre-configured with pattern templates, enabling rapid matching and interpretation during playback without real-time complex processing

Inventive Principle:
Principle #10Preliminary action

2Adaptability or versatility

If multiple encoding formats are supported, then compatibility across media formats is improved, but detection accuracy may be compromised

Engineering Contradiction:
Improveformat compatibilityVSAvoiddetection accuracy
Core Design Contradiction:
Adaptability or versatilityVSMeasurement precision

Solution Approach 1:

The patent creates a universal pattern encoding framework where a single detection system can handle multiple content formats (video, audio, interactive media) through a common pattern recognition interface. The system uses format-agnostic pattern templates that can be applied across different media types, maintaining detection accuracy through standardized pattern structures

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The patent adapts encoding parameters based on the specific content format being processed. Different formats may use variations in pattern density, size, or positioning, but the core detection algorithm remains consistent. This allows the system to maintain accuracy across formats by adjusting non-critical parameters while preserving the fundamental pattern recognition mechanism

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS7974435B2Pattern-based encoding and detection
Publication Date: 2011.07.05 THE CARLISLE CO LLC
  • US7974435B2 patent drawing
  • US7974435B2 patent drawing
  • US7974435B2 patent drawing

AI summary

A method and system for encoding a content signal having one or more content segments. The one or more content segments of the content signal are identifying or obtained. One or more encoded patterns are superimposed or inserted in a segment portion of at least one of the one or more content segments by use of an insertion method that renders the one or more encoded patterns substantially invisible within the content signal. A method for detecting an encoded message within an encoded content signal. A pattern format is identified in at least one of the content segments. One or more encoded patterns are extracted from the one or more pattern formatted identified content segments. The one or more encoded patterns are decoded. The encoded message decoded from the encoded content signal is utilized.