Payment Terminal Display for Real-Time Subscriber Image Personalization
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Solution Overview
Problem
Existing payment systems lack the ability to display personalized images set by customers in real time during the payment process, leading to a lack of immersion and interest during transactions.
Innovation Solution
A payment system that includes a payment terminal with a built-in or external display capable of showing personalized images, utilizing a communication module to retrieve subscriber information and display it during the payment process, involving a VAN or PG company server and a subscriber management server to manage and relay image data.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If only payment-related screens or advertiser pop-ups are displayed during payment, then the payment process remains simple and fast, but customer engagement and interest are low
Solution Approach 1:
The display content is segmented into multiple layers: the base payment interface remains functional and simple, while personalized images and event information are overlaid as separate visual layers. This allows the payment process to remain simple and fast while simultaneously providing engaging personalized content to enhance customer interest.
Solution Approach 2:
The system adds a visual dimension to the traditional payment interface by incorporating personalized images, avatars, and event information displays. This transforms the purely functional payment screen into an immersive multi-dimensional experience that maintains operational simplicity while significantly enhancing customer engagement through personalized visual content.
2Adaptability or versatility
If personalized images are displayed in real time during payment, then customer engagement and interest increase, but system complexity increases
Solution Approach 1:
Subscriber information including personalized images, avatars, and event preferences are pre-collected and stored in the subscriber management server before the payment process. During payment, the system simply retrieves and displays this pre-prepared information, avoiding real-time processing complexity while delivering personalized content that enhances customer engagement.
Solution Approach 2:
A subscriber management server acts as an intermediary between the payment terminal and the customer's personal information. This server handles the complex tasks of storing, managing, and retrieving personalized subscriber data, allowing the payment terminal itself to remain relatively simple while still providing sophisticated personalized image display capabilities during payment.
3Adaptability or versatility
If subscriber information is retrieved and processed in real time, then personalized display is achieved, but processing time increases
Solution Approach 1:
All subscriber information including images, avatars, and event preferences are pre-fetched and cached in the subscriber management server before the payment transaction begins. During the actual payment process, the system performs only simple retrieval and display operations on this pre-prepared data, achieving real-time personalized display without adding significant processing time to the payment transaction.
Data Source
AI summary
The present invention relates to a payment system for displaying a subscriber's setting image, which can induce immersion and interest during payment by displaying a personalized image set by a customer in real time through a built-in display or an external display of a payment terminal while payment is being performed.