Per-Second Resource Reallocation for Content Delivery

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Solution Overview

Problem

Existing content delivery systems, such as YouTube and Spotify, face issues of unfair return on investment for advertisers and content providers, and intrusive advertising that disrupts user experience.

Innovation Solution

A resource allocation and reallocation method that uses time as a unit of exchange, allowing advertisers, content providers, and users to exchange money for consumable, replenishable, and trackable common resources, which are then allocated based on actual consumption time, down to the second.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If traditional content delivery systems insert advertisements between content, then advertisers can reach audiences, but the return on investment is unsatisfactory and the advertising is intrusive

Engineering Contradiction:
Improveadvertising reachVSAvoiduser experience
Core Design Contradiction:
Quantity of substanceVSEase of operation

Solution Approach 1:

The patent segments the advertising mechanism from traditional interruptions. Instead of inserting ads between content segments, the system creates a separate ad playback mechanism that runs parallel to content consumption. Users can choose to watch ads voluntarily through the ad player interface, separating the advertising function from content delivery and eliminating intrusive interruptions while maintaining advertising effectiveness.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces an intermediary ad player interface between the content delivery system and the advertising mechanism. This intermediary layer allows users to voluntarily engage with advertisements through a dedicated interface rather than being forced to watch intrusive ads during content consumption. The ad player serves as a mediator that provides advertising services without disrupting the primary content viewing experience.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Quantity of substance

If content providers rely on ad insertion for revenue, then they can monetize content, but the return on investment is unfair compared to actual content consumption

Engineering Contradiction:
Improvemonetization capabilityVSAvoidreward accuracy
Core Design Contradiction:
Quantity of substanceVSMeasurement precision

Solution Approach 1:

The patent implements a feedback mechanism that continuously monitors actual content consumption metrics (play count, completion rate, engagement time) and uses this data to dynamically adjust reward distributions to content providers. The system provides real-time feedback on performance metrics and automatically modifies monetization rewards based on actual consumption patterns, ensuring fair compensation that accurately reflects content provider performance rather than relying on predetermined ad insertion rates.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent changes the fundamental parameter of monetization from fixed ad insertion rates to variable reward mechanisms based on actual consumption parameters. Instead of paying content providers based on predetermined ad slots, the system adjusts rewards dynamically according to measurable consumption parameters such as play count, completion rate, and user engagement time, thereby achieving precise and fair monetization that reflects actual content value delivery.

Inventive Principle:
Principle #35Parameter changes

3Ease of operation

If the system charges for content consumption, then users pay only for what they watch, but the charging mechanism becomes complex

Engineering Contradiction:
Improvepayment transparencyVSAvoidcharging mechanism
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent implements a self-service charging mechanism where the system automatically tracks and bills users based on their actual content consumption without requiring manual intervention. The billing system autonomously monitors consumption metrics, calculates charges, and manages payment processing, freeing users from complex manual billing procedures while maintaining transparent per-consumption pricing that charges users only for content they actually watch.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS12328463B2Resource reallocation method and system for information and content delivery
Publication Date: 2025.06.10 CHAN TSANG WONG CHU & MEE LTD
  • US12328463B2 patent drawing

AI summary

A resource reallocation method comprising: enabling a first party to exchange for a common resource and associating it with a first content, wherein the common resource of the first party will be deducted and reallocated to other parties during consumption of the first content; enabling a second party to provide a second content for earning the common resource, wherein the common resource of the other parties will be reallocated and added to the second party during consumption of the second content; enabling a third party to exchange for the common resource by consumption of the first content, so as to consume the common resource by consumption of the second content during which the common resource will be reallocated from the third party to the second party; wherein consumption of time of the first content and/or the second content is counted on a per-second basis.