Perishable Media Content Insertion via Location-Based Segmentation

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Solution Overview

Problem

Consumers lack the resources and expertise to create professional-sounding and customized media experiences, and existing content distribution methods fail to provide timely and engaging content to individuals, leading to monotonous listening experiences and inefficient content delivery.

Innovation Solution

A content distribution system that allows users to customize media streams with perishable content based on location preferences, integrating various content sources such as music, news, and weather reports, using a cloud-based service to create radio-like experiences across multiple devices.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If radio broadcasters develop broadcast programs for a large audience, then professional-sounding and radio-like listening experiences are provided, but the broadcast programs are not fully customized to individual listeners

Engineering Contradiction:

Improveprofessional quality of broadcastVSAvoidcustomization to individual listener

Core Design Contradiction:

ReliabilityVSAdaptability or versatility

Solution Approach 1:

The system segments the broadcast content into modular components (music tracks, news segments, weather reports, advertisements) that can be independently selected and recombined. This allows professional broadcast quality to be maintained while enabling personalized playlists for individual listeners based on their preferences.

Inventive Principle:

Principle #1Segmentation

Solution Approach 2:

The system applies local quality by allowing different portions of the broadcast to have different characteristics - some segments maintain professional broadcast quality while others are customized to individual listener preferences. Each listener receives a unique combination of content segments tailored to their specific tastes.

Inventive Principle:

Principle #3Local quality

2Adaptability or versatility

If consumer-generated playlists are created, then individual listening preferences are accommodated, but the listening experience becomes more monotonous

Engineering Contradiction:

Improveindividual listening preferenceVSAvoidquality of listening experience

Core Design Contradiction:

Adaptability or versatilityVSReliability

Solution Approach 1:

The system introduces an intermediary service that acts between the consumer and the broadcast content. This intermediary automatically creates playlists by selecting from professional broadcast segments, combining individual preferences with professional quality assurance, thereby eliminating the monotony of direct consumer-generated playlists.

Inventive Principle:

Principle #24Intermediary (Mediator)

Solution Approach 2:

The system enables self-service by allowing listeners to define their preferences once, and the system automatically generates and updates personalized playlists using professional broadcast segments. This maintains individualization without requiring continuous manual curation, preventing monotony through automated variety.

Inventive Principle:

Principle #25Self-service

3Quantity of substance

If organizations distribute content through traditional means such as email, then content can be delivered to constituents, but the process is cumbersome and constituents may not consume the content in a timely manner

Engineering Contradiction:

Improvecontent delivery capabilityVSAvoidcontent consumption process

Core Design Contradiction:

Quantity of substanceVSEase of operation

Solution Approach 1:

The system replaces the mechanical email distribution process with an automated digital content delivery system. Content is pushed directly to constituents' devices through the broadcast platform, eliminating the need for manual email attachment and download steps, thereby simplifying the consumption process and improving timeliness.

Inventive Principle:

Principle #28Mechanics substitution (Replace mechanical system)

4Productivity

If perishable content is added to media streams, then timely and engaging content experiences are provided, but the system complexity increases

Engineering Contradiction:

Improvecontent freshness and timelinessVSAvoidsystem complexity

Core Design Contradiction:

ProductivityVSDevice complexity

Solution Approach 1:

The system performs preliminary action by pre-segmenting broadcast content into reusable modules and pre-configuring delivery rules for perishable content. This preparation work is done in advance, allowing the system to efficiently insert timely content into media streams without complex real-time processing, thereby managing system complexity while maintaining content freshness.

Inventive Principle:

Principle #10Preliminary action

Data Source

PatentUS10356147B2Customized perishable media content based on user-specified preference for static or variable location

Publication Date: 2019.07.16 IHEARTMEDIA MANAGEMENT SERVICES INC

AI summary

Media consumers can elect to have local news, weather, traffic, or other perishable content inserted into customized media streams. The perishable content is inserted into the media stream as an add-in block containing items associated with a particular locale that matches a user location source preference. The user can specify a static location source preference, or a follow-me, or roaming preference, in which the user's current location is used. The perishable content is selected for inclusion in an add-in block by matching a user's location preference to a locale associated with the perishable content.