Personal Data Package Access Control for User Data Monetization
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Solution Overview
Problem
Users lack control over their personal data, which is collected by data marts and sold to third parties without their consent, and there is no mechanism for them to monetize or manage access to this data.
Innovation Solution
A system and method that allows users to create a personal data package, control access to it, and transact it, enabling them to receive payment for allowing third parties to access their data through a platform that processes and stores this data, with features like real-time access and fluctuating pricing.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of energy
If data marts collect and sell user data to third parties, then companies generate revenue from data transactions, but users lose control over their personal data
Solution Approach 1:
The patent introduces a data mart system with a data package processor that acts as an intermediary between users and third parties. This processor creates data packages from user data, manages access controls, and facilitates transactions while maintaining user control through approval mechanisms. The system enables companies to efficiently access and utilize user data without direct user-company interactions, resolving the contradiction between user control and transaction efficiency.
2Reliability
If users explicitly approve data access, then user control and privacy are improved, but data access speed and transaction efficiency deteriorate
Solution Approach 1:
The patent implements preliminary action by having users provide explicit approval once to create and share data packages. The data package processor then uses this pre-granted permission to enable rapid access by multiple third parties without requiring repeated user approvals. The system maintains reliability through initial explicit consent while achieving speed through subsequent automated access operations based on pre-established permissions.
3Productivity
If companies purchase user data from data marts, then targeted advertising effectiveness is improved, but user data security and control worsen
Solution Approach 1:
The patent applies local quality by implementing fine-grained access controls that allow different third parties to access specific portions of user data packages based on their needs and user permissions. Rather than selling complete user profiles, the data mart system enables selective data sharing where companies receive only the specific data subsets required for their advertising campaigns. This maintains advertising effectiveness while improving data security through controlled, localized data exposure.
Data Source
AI summary
Techniques are provided that allow a user device to connect to a web browser for viewing one or more websites. The web browser is communicably connected to a platform that takes the data from the user's online behavior and generates a personal data package of the user. In other aspects, the web browser has added the capabilities of generating the personal data package of the user as an add-on product. In other aspects, an individual or organization is also communicably connected to the platform or add-on product for accessing the user's personal data package. After accessing the user's personal data package, the individual or organization is able to pay the user via a financial institution, which is communicably connected to the platform or add-on product. In other aspects, the user data is stored in a storage on the platform and such data is available to one or more third-party subscribers.