Location-Aware Group Recommendation System Using Place Graphs

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Solution Overview

Problem

Existing recommendation systems struggle to provide real-time, location-aware recommendations for groups of users, especially when users have varying relationships, as they often rely on pre-compiled data and are limited by sparse user-place interactions, making it difficult to generate relevant suggestions in new geographic locations.

Innovation Solution

A network-based system that uses machine learning and algorithms like principal component analysis (PCA) and singular value decomposition (SVD) to create a place graph, merging user profiles and location data to generate dynamic, real-time location-aware group recommendations, incorporating explicit and implicit interactions, and leveraging social graphs for personalized suggestions.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of time

If traditional collaborative filtering is used to reduce information volume, then user time for locating relevant information is saved, but the system cannot provide real-time location-aware recommendations for groups in new geographic locations

Engineering Contradiction:
Improveuser time for locating relevant informationVSAvoidreal-time location-aware group recommendation capability
Core Design Contradiction:
Loss of timeVSAdaptability or versatility

Solution Approach 1:

The patent transitions from static pre-compiled recommendation data to dynamic real-time generation of recommendations. The system dynamically creates place graphs and computes recommendations based on current user locations, group compositions, and historical interaction patterns, enabling adaptability to new geographic locations and group configurations while maintaining efficiency through algorithmic optimization.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The patent adds the location dimension to traditional collaborative filtering by incorporating geographic coordinates and spatial relationships into the recommendation matrix. This transforms the problem from purely user-item interactions to user-location-item triplets, enabling location-aware recommendations without sacrificing the efficiency gains from collaborative filtering.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Device complexity

If pre-compiled data is used for recommendations, then system complexity is reduced, but the recommendations cannot adapt to new geographic locations or real-time group compositions

Engineering Contradiction:
Improvesystem complexityVSAvoidadaptation to new geographic locations
Core Design Contradiction:
Device complexityVSAdaptability or versatility

Solution Approach 1:

The patent performs preliminary computation by pre-processing user interaction data to build place graphs that capture spatial relationships and user preferences. These pre-computed structures are then efficiently queried and adapted in real-time using algorithms like PCA and SVD, reducing the computational burden during actual recommendation generation while maintaining adaptability.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent introduces place graphs as an intermediary data structure that mediates between raw user interaction data and final recommendations. These graphs encode spatial relationships and user preferences in a compact form, serving as a bridge that enables efficient real-time computation without requiring the system to process all raw data during recommendation generation.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Reliability

If the recommendation matrix includes location and group composition, then location-aware group recommendations are provided, but the complexity of generating recommendations increases significantly

Engineering Contradiction:
Improverelevance of recommendationsVSAvoidcomplexity of generating recommendations
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The patent segments the recommendation problem into distinct computational stages: building place graphs from historical data, computing user preferences through PCA/SVD decomposition, and generating final recommendations based on current context. This segmentation allows each component to be optimized independently, reducing overall system complexity while maintaining recommendation quality.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent transforms the high-dimensional recommendation matrix into a lower-dimensional space using dimensionality reduction techniques like PCA and SVD. By changing the parameter representation from raw user-location-item interactions to compressed latent factors, the system reduces computational complexity while preserving the essential patterns needed for accurate recommendations.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS10529004B2Systems and methods for generating location-based group recommendations
Publication Date: 2020.01.07 PAYPAL INC
  • US10529004B2 patent drawing
  • US10529004B2 patent drawing
  • US10529004B2 patent drawing

AI summary

Methods and systems for generating location-aware group recommendations are discussed. For example, a method can include operations for receiving a group recommendation request, accessing user profile data associated with members of the group, and generating a group recommendation. The group recommendation request can be received at a network-based system and include identification of a first and second user as well as information identifying a current location associated with the first and second users. Accessing the user profile information can include accessing user profile information for both the first and second users. The group recommendation can be generated based on the current location data and a combination of at least a portion of the user profile data from the first and second users.