Point-of-Sale Consent Matrix for Account-Holder Data Sharing
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Existing systems lack a convenient and efficient method for obtaining consumer consent for the collection and sharing of transaction data from payment vehicles, such as credit or debit cards, which is crucial for analytics and targeted advertising.
Innovation Solution
A computer-implemented method and system that presents an incentive-consent matrix to account holders at a point of sale, allowing them to choose a level of consent for transaction data capture, with corresponding incentives, and stores and provides the data based on their consent.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If traditional data collection methods are used without consent mechanisms, then data collection efficiency is improved, but consumer privacy and trust are worsened
Solution Approach 1:
The system performs preliminary action by obtaining consumer consent before data collection occurs. The consent request is presented to the account holder prior to the actual data capture, allowing them to authorize or deny collection. This resolves the contradiction by ensuring privacy protection (consent) while maintaining data collection capability (efficiency) through automated processing once consent is obtained.
2Object-affected harmful factors
If detailed consent options are provided to consumers, then data privacy control is improved, but the complexity of the consent process is worsened
Solution Approach 1:
The consent process is segmented into discrete, manageable components. Instead of presenting a complex monolithic consent form, the system breaks down data collection permissions into specific categories (e.g., transaction data, profiling data, sharing permissions) with corresponding incentives. This segmentation maintains privacy control while reducing perceived complexity by organizing information logically.
Solution Approach 2:
The system changes the parameters of the consent interface by dynamically adjusting the level of detail and available options based on the data collection scope and consumer preferences. The consent request adapts its complexity level, presenting simplified options for basic data collection and more detailed options only when necessary, thus balancing privacy control with process simplicity.
3Productivity
If incentives are offered for data consent, then consumer participation is improved, but the cost to acquire data is worsened
Solution Approach 1:
The system changes the parameter of incentive structure by offering varied reward levels corresponding to different data sharing commitments. Consumers can select incentive tiers matched to their data consent scope, allowing the system to acquire data at different cost levels based on the actual data collection requirements, thus optimizing the participation rate against acquisition cost.
4Productivity
If transaction data is collected and stored, then analytics capability is improved, but data security risks are worsened
Solution Approach 1:
The system introduces an intermediary layer of consent management and controlled access between data collection and analytics processing. The consent framework acts as a mediator that authenticates the account holder's authorization and controls who can access the data, thereby reducing security risks by limiting data exposure to only authorized parties and purposes while maintaining analytics capability for legitimate business uses.
Data Source
AI summary
Systems and methods are disclosed for providing an account holder with an incentive-consent matrix at a point-of-sale device of a merchant. The account holder can provide consent to store transaction related data and obtain an incentive in exchange. The incentive can be a coupon or other offering associated with the merchant. Varying levels of consent can be offered, with each level associated with an incentive having a different relative value. The transaction data can subsequently be provided to a recipient in accordance with the consent received from the account holder.