Pop-up Camera Rail Mechanism for Notch-Free Display

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Solution Overview

Problem

Existing display devices with front-facing cameras suffer from a notch on the front display, limiting screen size and facing manufacturing difficulties due to complex structures in pop-up camera designs.

Innovation Solution

A pop-up camera system is integrated into the display device, featuring a camera module, rail assembly, head assembly, and motor assembly. The camera module is designed to face one side, with a rail assembly that moves up and down to protrude or retract the camera, and a motor assembly driven by electrical signals to control the camera's position.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a camera is disposed on the front surface of the display device, then the camera can capture images, but a notch is generated on the front display which spoils appearance and limits display size increase

Engineering Contradiction:
Improvecamera functionalityVSAvoiddisplay appearance
Core Design Contradiction:
Adaptability or versatilityVSShape

Solution Approach 1:

The camera module is nested within the display device housing, specifically positioned in a recessed area or integrated into the front case structure. The camera module can be inserted into and protruded from the display device, allowing it to be hidden when not in use and only exposed when needed, thus maintaining a clean display appearance while providing camera functionality.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The camera module is designed to be movable rather than fixed, capable of protruding from and retracting into the display device. This dynamic configuration allows the camera to transition between a hidden state (maintaining display appearance) and an active state (providing camera functionality), resolving the contradiction between appearance and functionality.

Inventive Principle:
Principle #15Dynamics

2Shape

If a pop-up camera is disposed inside the display device and protrudes to the outside, then the display appearance is improved, but the structure becomes complicated and manufacturing difficulty increases

Engineering Contradiction:
Improvedisplay appearanceVSAvoidcamera structure
Core Design Contradiction:
ShapeVSDevice complexity

Solution Approach 1:

The camera system is divided into separate functional modules: a camera module containing the imaging components, a rail assembly for movement guidance, and a motor assembly for actuation. This modular segmentation allows each component to be optimized independently and simplifies the overall assembly process, reducing manufacturing complexity while maintaining the pop-up functionality.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

A rail assembly serves as an intermediary mechanism between the fixed camera module and the movable housing structure. The rail assembly provides a simple guided path for the camera module's movement, reducing the complexity of the protrusion mechanism compared to other possible designs while ensuring smooth and controlled motion.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Adaptability or versatility

If a pop-up camera with complicated structure is used, then camera functionality is achieved, but assembly process problems occur due to manufacturing difficulty

Engineering Contradiction:
Improvecamera functionalityVSAvoidassembly process
Core Design Contradiction:
Adaptability or versatilityVSEase of manufacture

Solution Approach 1:

The camera system is divided into separate functional modules: a camera module containing the imaging components, a rail assembly for movement guidance, and a motor assembly for actuation. This modular segmentation allows each component to be optimized independently and simplifies the overall assembly process, reducing manufacturing complexity while maintaining the pop-up functionality.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The motor assembly serves multiple functions: it provides the driving force for the camera module's protrusion and retraction, and can be integrated with the existing display device structure. This multi-functionality reduces the need for additional specialized components, simplifying manufacturing and assembly processes while achieving the desired camera functionality.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

This solution minimizes the notch size on the front display or eliminates it altogether, simplifies the manufacturing process, and enhances the camera's rigidity through modular design, while also preventing foreign substance and moisture intrusion.

Implementation Method 1

a motor assembly driven in response to an electrical signal to move the rail assembly upward and downward

Methodology Applied
Scientific EffectElectromagnetic induction: Electromagnetic Induction

Data Source

PatentUS12289513B2Pop-up camera and display device comprising same
Publication Date: 2025.04.29 LG ELECTRONICS INC
  • US12289513B2 patent drawing
  • US12289513B2 patent drawing
  • US12289513B2 patent drawing

AI summary

A pop-up camera and a display device comprising same, according to one embodiment, are disclosed. The pop-up camera comprises: a camera module arranged so that the camera faces one side; a rail assembly into which the camera module is inserted, and which is formed such that the camera module can move upward and downward; a head assembly, which is open in the direction in which the camera faces and is arranged to cover the camera module and one side of the rail assembly coupled to the camera module so that the camera module and the rail assembly are maintained in a coupled state; and a motor assembly driven in response to an electrical signal to move the rail assembly upward and downward.