Pop-up Display Shroud with Curvilinear Support

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Solution Overview

Problem

Existing erectable displays for point-of-sale advertising are cumbersome for transportation and storage due to their rigid structure, which complicates deployment and stowage, and lack efficient mechanisms for maintaining orientation and structural integrity during use.

Innovation Solution

The design incorporates a tubular shroud formed from foldable substrates with defined lines of weakness, allowing for easy assembly and disassembly, and a support member that biases the shroud into a curvilinear shape, using resilient members and adhesive tabs for secure connection, enabling efficient deployment and stowage.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Strength

If rigid structure is used for erectable displays, then structural integrity is maintained, but transportation and storage become cumbersome

Engineering Contradiction:
Improvestructural integrityVSAvoidtransportation and storage
Core Design Contradiction:
StrengthVSEase of operation

Solution Approach 1:

The display structure is divided into multiple segments or panels that can be folded relative to each other. Hinges or folding mechanisms allow the display to be collapsed into a compact form for transportation while maintaining structural integrity when erected. Each segment can be independently positioned or locked to maintain the display shape during use.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The display transitions from a static rigid structure to a dynamic system that can change its configuration. When not in use, the display can be folded or collapsed into a compact state for easy transportation. When deployed, locking mechanisms or structural features maintain the erected position, providing stability during use.

Inventive Principle:
Principle #15Dynamics

2Ease of manufacture

If foldable substrates with lines of weakness are used, then assembly and disassembly become easy, but structural integrity may be compromised

Engineering Contradiction:
Improveassembly and disassemblyVSAvoidstructural integrity
Core Design Contradiction:
Ease of manufactureVSStrength

Solution Approach 1:

The substrate is designed with predefined lines of weakness that allow controlled folding at specific locations. These lines enable easy assembly and disassembly while the overall structural integrity is maintained through proper distribution of these lines and reinforcement at critical joints or connection points.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The lines of weakness are pre-defined during manufacturing, allowing the substrate to be easily folded along predetermined paths. This preliminary preparation ensures that when assembly is needed, the substrate can be quickly configured without compromising structural integrity, as the folding lines are strategically placed to maintain strength.

Inventive Principle:
Principle #10Preliminary action

3Stability of the object's composition

If support member with curvilinear shape is used, then orientation and structural integrity are maintained, but device complexity increases

Engineering Contradiction:
Improveorientation maintenanceVSAvoidstructure complexity
Core Design Contradiction:
Stability of the object's compositionVSDevice complexity

Solution Approach 1:

The support member is designed with a curvilinear shape that naturally provides structural stability and maintains the display's orientation. The curved geometry distributes stresses more effectively and provides inherent rigidity without requiring additional complex bracing or support elements, thus maintaining stability while controlling overall complexity.

Inventive Principle:
Principle #14Spheroidality (Curvature)

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

This solution allows for easy transportation and deployment of erectable displays while maintaining structural integrity and orientation, facilitating effective point-of-sale advertising with reduced complexity and space requirements.

Implementation Method 1

a support member that biases the shroud into a curvilinear shape, using resilient members

Methodology Applied
Scientific EffectElasticity: Elasticity

Data Source

PatentUS11227511B2Pop-up display and pop-up display locking mechanism therefore
Publication Date: 2022.01.18 R R DONNELLEY & SONS CO
  • US11227511B2 patent drawing
  • US11227511B2 patent drawing
  • US11227511B2 patent drawing

AI summary

Erectable displays and methods of making such erectable displays are disclosed. An example apparatus includes a display apparatus including a shroud having a first sheet and a second sheet disposed in opposition to one another, the first sheet and the second sheet being connected to one another at a first end by a first joint and at a second end by a second joint. The display apparatus includes at least one support member disposed between the first and second sheets and between the first and second joints, the support member(s) being configured to outwardly bias the first and second sheets to cause the shroud to assume a curvilinear cross-sectional shape along at least a portion of a longitudinal axis of the shroud.