Post-Play Gaming Benefit System for Player Retention
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Solution Overview
Problem
Casinos face challenges in maintaining player engagement and reducing negative emotions in players who experience losses at gaming devices, leading to shorter play sessions and decreased attraction to other games.
Innovation Solution
Implementing a system where players can receive post-play benefits, such as rewards or incentives, based on prequalification and triggering conditions, even after terminating their gaming session, by linking their outcomes to subsequent players' performances on the same device.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Duration of action of moving object
If players are provided with traditional immediate rewards only, then player satisfaction is maintained during play, but player engagement duration decreases and negative emotions arise after losses
Solution Approach 1:
The system performs preliminary actions by establishing post-play benefits before the player actually experiences them. Players make prequalifying actions during their session (playing sufficient hands, achieving certain outcomes), and the system pre-establishes that they will receive benefits if triggering conditions are met by subsequent players. This creates anticipation and investment in future outcomes, extending engagement beyond the immediate play session.
Solution Approach 2:
The system implements feedback mechanisms that provide players with information about their investment in future outcomes. Players receive feedback about their post-play benefit status, the conditions that must be met, and updates on whether subsequent players have triggered the benefits. This continuous feedback loop maintains player engagement and reduces negative emotions by providing a sense of ongoing investment and potential reward.
2Adaptability or versatility
If players receive post-play benefits based on subsequent players' outcomes, then player engagement and investment increase, but system complexity increases due to tracking and verification requirements
Solution Approach 1:
The system achieves universality by using a single integrated platform that handles multiple functions: tracking player sessions, monitoring gaming outcomes, verifying post-play benefit conditions, and dispensing rewards. The gaming device and associated systems perform multiple roles including data collection, condition evaluation, and benefit delivery, reducing the need for separate complex systems while maintaining high player engagement through versatile functionality.
3Reliability
If casinos implement post-play benefit systems, then player retention and engagement improve, but operational complexity and monitoring requirements increase
Solution Approach 1:
The system implements self-service mechanisms where the gaming device automatically tracks player sessions, monitors gaming outcomes, and verifies post-play benefit conditions without requiring manual intervention. The system self-manages the entire process from registration to benefit dispensing, reducing operational complexity while maintaining high player retention through automated and reliable benefit delivery.
Data Source
AI summary
According to some embodiments, systems, methods, and/or articles of manufacture are associated with determining whether a first condition associated with a first player of a gaming device is satisfied, determining whether a second condition associated with a second player of the gaming device is satisfied, and awarding, in the case that both the first and second conditions are determined to be satisfied, a benefit to the first player.