Pre-stored Digital Asset Activation on Portable Devices

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

The distribution of digital media assets to mobile electronic devices is cumbersome due to their large size, consuming significant network bandwidth and time, and conventional gift cards are not easily associated with specific devices, making it difficult for users to transfer or gift digital content.

Innovation Solution

A system that allows digital products to be pre-stored on portable electronic devices, enabling activation upon purchase, with the option to associate digital gifts with specific devices or user accounts, eliminating the need for separate distribution and allowing personalized messages.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If digital media assets are distributed by electronic download or streaming, then distribution speed and accessibility are improved, but network bandwidth consumption and distribution time increase significantly

Engineering Contradiction:
Improvedistribution speedVSAvoidnetwork bandwidth consumption
Core Design Contradiction:
ProductivityVSLoss of energy

Solution Approach 1:

The patent pre-stores digital media assets on portable electronic devices during manufacturing or initial setup, so that the content is already available locally without requiring network download or streaming at the time of use. This preliminary action eliminates the need for subsequent electronic distribution, resolving the contradiction between distribution speed and bandwidth consumption.

Inventive Principle:
Principle #10Preliminary action

2Adaptability or versatility

If conventional gift cards are used for purchasing digital media assets, then flexibility in purchasing is improved, but the process of associating gift cards with specific devices becomes cumbersome and time-consuming

Engineering Contradiction:
Improvepurchasing flexibilityVSAvoiddevice association process
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The patent combines the gift card redemption process with device activation by embedding the gift card value directly into the device's activation code. When a device is activated, the system automatically applies the gift card balance to that specific device, eliminating the separate steps of redeeming the gift card and then manually associating it with the device. This merging resolves the contradiction between purchasing flexibility and ease of operation.

Inventive Principle:
Principle #5Merging (Combining)

3Loss of time

If digital media assets are pre-stored on portable electronic devices, then distribution time and network bandwidth usage are reduced, but the complexity of managing activation and licensing increases

Engineering Contradiction:
Improvedistribution timeVSAvoidactivation management system
Core Design Contradiction:
Loss of timeVSDevice complexity

Solution Approach 1:

The patent introduces an activation code as an intermediary element that bridges the pre-stored digital media assets and the licensing system. The activation code contains encoded information about the device, the user, and the associated gift card value. When entered into the system, this single code automatically triggers the complex processes of device verification, content activation, and gift card balance application, thereby reducing the perceived complexity for the end user while maintaining robust backend management.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS9390440B2Activation of digital products on mobile electronic devices
Publication Date: 2016.07.12 APPLE INC
  • US9390440B2 patent drawing
  • US9390440B2 patent drawing
  • US9390440B2 patent drawing

AI summary

Systems, methods and apparatus for distribution of digital products to portable electronic devices are disclosed. Digital products, such as digital assets or digital gifts, can be a purchased from a centralized location and associated with particular ones of the portable electronic devices. In one embodiment, the digital product is a digital asset (e.g., digital media asset) that is pre-stored to a portable electronic device, and after the digital asset is purchased, the digital asset can be activated on the portable electronic device. In another embodiment, the digital product is a digital gift that can be associated with a portable electronic device or a user account for a user of the portable electronic device. Optionally, a personalized message can be provided and associated with a portable electronic device.