Product Customization Attribute Management via Self-Service Templates

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Solution Overview

Problem

Existing software for product customization in online retail environments lacks flexibility, requiring manual coding for additional customization options, limiting merchants' ability to enhance offerings without technical intervention.

Innovation Solution

A data store management application that allows sellers to define and manage product customization attributes through a user interface or API, using templates and customizable options, enabling self-service creation of product customization offerings across various product categories.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If software is specifically written for each product customization offering, then the customization can be precisely implemented, but the flexibility for merchants to enhance options is limited and requires additional manual coding

Engineering Contradiction:
Improveflexibility to enhance customization optionsVSAvoidmanual writing of code
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system enables merchants to self-serve by allowing them to create and manage product customization offerings through a user interface without requiring manual code writing. The template system provides pre-built structures that merchants can configure through selection and parameter setting, transforming a developer-dependent process into a merchant-autonomous process.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system uses parameter-based configuration where customization offerings are defined through selectable templates and parameters rather than hard-coded software. Merchants can modify customization options by changing parameters such as template selection, pricing, and availability, allowing flexible enhancement of offerings without requiring software modifications.

Inventive Principle:
Principle #35Parameter changes

2Ease of operation

If product customization offerings are built with specific software code for each product, then the implementation is precise, but it requires technical intervention for any enhancements

Engineering Contradiction:
Improveability to add customization optionsVSAvoidtime for manual code writing
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The system performs preliminary action by providing pre-built templates for common product customization offerings. These templates contain pre-configured logic, pricing structures, and integration patterns that can be directly applied to products, eliminating the need for merchants to start from scratch or require developers to write code for each customization type.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system enables copying of proven customization templates across multiple products. Once a customization offering is configured for one product, the same template can be copied and applied to other products with minimal modification, reducing repetitive work and eliminating the need for separate code writing for each product.

Inventive Principle:
Principle #26Copying

3Stability of the object's composition

If a standardized framework is used for product customization, then consistency is maintained, but flexibility for unique offerings may be limited

Engineering Contradiction:
Improvestandardization of customization frameworkVSAvoidability to create unique customization offerings
Core Design Contradiction:
Stability of the object's compositionVSAdaptability or versatility

Solution Approach 1:

The system segments the customization framework into modular templates and parameters that can be independently configured. Each template represents a discrete customization type (e.g., engraving, packaging, configuration) that can be selected and combined in different ways, allowing merchants to create unique offerings while maintaining structural consistency through the standardized template system.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS9619835B1Product customization offerings
Publication Date: 2017.04.11 AMAZON TECH INC
  • US9619835B1 patent drawing
  • US9619835B1 patent drawing
  • US9619835B1 patent drawing

AI summary

Disclosed are various embodiments for adding product customization offerings to a product catalog. One such embodiment comprises receiving a request to create a product customization attribute for a product entry in a product catalog; generating the product customization attribute from at least one option selected on a product customization attribute template specific to a product category associated with the product entry; and directing storage of the product customization attribute associated with the product catalog entry.