Product Information Display for Continuous Genre Browsing
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Solution Overview
Problem
In online shopping platforms, users cannot fully simulate the experience of browsing physical stores, leading to a lack of engagement and enjoyment in product discovery due to limited screen space and multi-layered product categorization.
Innovation Solution
A product information providing server apparatus and method that displays product information on a terminal device in a manner mimicking physical store browsing, allowing continuous browsing across genres, with features like image display, selectable products, and genre switching, enabling users to explore products as if navigating store shelves.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If product information is displayed using multi-layered product categorization to organize products by genre, then product information can be systematically organized and searched, but users cannot simulate the experience of browsing physical store shelves and enjoying product discovery
Solution Approach 1:
The patent transforms the traditional multi-layered genre navigation into a linear sequential display that mimics physical store shelf browsing. Instead of requiring users to navigate through multiple hierarchical layers to find products, the system displays products from different genres in a continuous linear sequence on a single screen, creating a new dimensional approach to product presentation that preserves both organization and browsing enjoyment
2Area of stationary object
If product information is displayed in a limited user screen space, then the interface remains manageable and user-friendly, but the ability to display comprehensive product information and allow continuous browsing across genres is restricted
Solution Approach 1:
The patent segments the product information display into multiple continuous sections that can be sequentially viewed within the limited screen space. By dividing the comprehensive product catalog into manageable segments that flow linearly across the screen, the system allows users to browse through complete product information in chunks, maintaining both screen manageability and information completeness
Data Source
AI summary
The present invention provides, for example, a terminal device which allows users who do shopping utilizing a network to simulate a sense of doing shopping actually getting around in a store and enjoy shopping.Product information of a plurality of products arranged based on genres to which products belong are displayed on a product list screen to be continuously browsed even if the products belong to different genres.