Product Search Interface with Multi-Shop Presentation

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Solution Overview

Problem

Existing product search devices on shopping and auction sites limit the display of product information, leading to a narrow range of product selection for customers when multiple identical products are displayed, restricting the customer's ability to view a wide variety of products.

Innovation Solution

A purchase management device that includes a searching unit to find products in an electronic marketplace, a product presenting unit to display products, and a shop presenting unit to show multiple shops selling the same product, allowing customers to initiate purchase orders directly from single or multiple shops, with scoring systems to prioritize product and shop presentation based on match rates and prices.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If product information from search results is displayed in a list format, then product information is presented to customers, but when there are multiple identical products, the number of other products that can be displayed becomes limited, narrowing the customer's product selection range

Engineering Contradiction:
Improvenumber of products displayedVSAvoidproduct selection range
Core Design Contradiction:
Quantity of substanceVSAdaptability or versatility

Solution Approach 1:

The patent segments the product search results by grouping identical products together and separating them from other products. The display is divided into two main sections: a first region showing grouped identical products with a summary view, and a second region showing other different products. This segmentation allows the system to display both multiple instances of the same product and a wider variety of different products within the same search results page, thereby expanding the customer's product selection range while maintaining the quantity of displayed products.

Inventive Principle:
Principle #1Segmentation

2Loss of information

If multiple identical products are displayed on the customer terminal, then complete product information is provided, but the number of other products that can be displayed becomes limited

Engineering Contradiction:
Improveproduct information completenessVSAvoidnumber of other products displayed
Core Design Contradiction:
Loss of informationVSQuantity of substance

Solution Approach 1:

The patent introduces a spatial dimension to the display by creating a two-region layout: a first region for grouped identical products and a second region for other products. This dimensional organization allows the system to maintain complete product information in the first region while simultaneously displaying a greater quantity of other products in the second region, effectively resolving the conflict between information completeness and product variety without compromising either aspect.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS10853866B2Search method, medium, and device for providing a results interface for both single and multiple sellers
Publication Date: 2020.12.01 RAKUTEN GROUP INC
  • US10853866B2 patent drawing
  • US10853866B2 patent drawing
  • US10853866B2 patent drawing

AI summary

A searching unit 120 searches for products sold in an electronic marketplace according to a query specified by a customer. A product presenting unit 121 presents the searched products to the customer. If the customer selects a product from among the presented products, and the selected product is being sold from a single shop in the electronic marketplace, an ordering unit 122 starts a purchase order for the product by the customer to the single shop. If the selected product is being sold from multiple shops in the electronic marketplace, a shop presenting unit 123 presents the multiple shops to the customer. If the customer selects a shop from among the presented shops, the ordering unit 122 initiates a purchase order for the product selected by the customer to the selected shop.