Promotion Report Automation With Statistical Insight Delivery
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Solution Overview
Problem
Current methods for generating reports on promotions are manual, leading to inefficiencies, duplicated effort, potential bottlenecks, and increased risk of human error, especially when analyzing experimental data for statistical significance.
Innovation Solution
A system that automates the design, scheduling, and delivery of reports, allowing users to select standard or custom reports, schedule delivery frequencies, and includes analytical insights such as trends and statistical significance, reducing manual effort and bottlenecks.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If manual methods are used for generating reports on promotions, then flexibility in report design is maintained, but efficiency is reduced and human error increases
Solution Approach 1:
The system enables automated self-service report generation where the computer system automatically collects promotion data, applies statistical analysis, and generates reports without requiring manual intervention. This eliminates human error in data collection and analysis while maintaining report quality through automated quality control checks.
Solution Approach 2:
The patent replaces manual mechanical processes (handwritten reports, manual data collection, manual analysis) with automated computer-based systems. The computer automatically performs data collection, statistical significance testing, and report generation, substituting human manual operations with reliable automated processes.
2Productivity
If automated report generation is implemented, then efficiency and consistency are improved, but system complexity increases
Solution Approach 1:
The system is designed as a multi-functional automated platform that handles multiple report types (A/B test reports, promotion performance reports), various statistical analyses, and different delivery formats through a single unified system. This universal approach manages complexity by consolidating multiple functions into one system rather than creating separate systems for each function.
Solution Approach 2:
The patent introduces an automated computer-based intermediary system that mediates between raw promotion data and final report delivery. This intermediary automatically performs data validation, statistical analysis, and quality control checks, simplifying the overall process while managing system complexity through structured intermediate processing steps.
3Measurement precision
If comprehensive statistical analysis is performed on promotion data, then insight quality is improved, but processing time increases
Solution Approach 1:
The system performs preliminary automated actions by pre-collecting and pre-processing promotion data, pre-calculating statistical metrics, and pre-validating data quality before final report generation. This preliminary processing reduces the time required for comprehensive statistical analysis while maintaining accuracy through automated calculations.
Solution Approach 2:
The automated system enables continuous data collection and continuous statistical processing without interruption. Data is continuously fed into the analysis engine which continuously performs statistical tests and generates insights, eliminating idle time between data collection and analysis while maintaining comprehensive analytical depth.
Data Source
AI summary
A method, apparatus, and computer program product are disclosed for self-service design, scheduling, and delivery of user-defined reports regarding promotions. The method includes receiving, from a user device, a report type and report delivery information. Based on the report type, relevant data regarding the one or more promotions is collected, using which a report is generated. The method then outputs the generated report based on the report delivery information. Optionally, analytical insights, such as trends within the data, sample size, suitability of control data, and indications of statistical significance, are generated and included in the report. A corresponding apparatus and computer program product are also provided.