Promotional Material Synchronization via Cloud Gateway
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Solution Overview
Problem
Conventional cloud computing faces challenges in synchronizing data across multiple computing devices and effectively delivering promotional materials, such as advertisements, leading to inconsistencies and reduced effectiveness in targeting users across different devices.
Innovation Solution
A system comprising a Synchronization Gateway Computer Module and a Promotion Indexing Service Computer Module that manages and delivers promotional materials by extracting user profile information, processing it through a promotion selection algorithm, and synchronizing content across multiple computing devices.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If promotional material is delivered to multiple computing devices, then advertising effectiveness is improved, but data synchronization complexity increases
Solution Approach 1:
The patent introduces a cloud-based synchronization service as an intermediary that manages promotional material delivery across multiple devices. This service receives promotional content from advertisers, processes synchronization requests, and distributes content to appropriate devices, thereby reducing the complexity burden on individual devices while maintaining effective multi-device advertising delivery
2Reliability
If data is cached locally on computing devices for offline access, then service availability is improved, but data consistency across devices deteriorates
Solution Approach 1:
The patent implements a feedback mechanism where devices periodically check for updates from the cloud-based synchronization service. When promotional material is updated or new content is available, the service notifies devices, which then update their local caches. This ensures data consistency across devices while maintaining offline availability through local caching
Data Source
AI summary
A system and method for identifying, managing, and synchronizing delivery and storage of promotional material to computing devices associated with a user. The system and method are configured to receive a request from one or more of the user's computing devices to synchronize the delivery of the promotional material to at least a portion of the user's device portfolio. Advantageously, the action triggering the sending of the synchronization request may include an interaction with the promotional material or an interaction with a web service application.