Push Notification Framework Optimizing Channel Selection
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Solution Overview
Problem
Existing push notification systems often send redundant notifications to users across multiple channels, wasting resources and failing to efficiently deliver notifications that require no action, as users are not always active on all channels.
Innovation Solution
A framework that determines the most efficient channel for push notifications based on user history and trend analysis, selecting channels with the lowest receive time duration for notifications that do not require user action, thereby reducing redundancy and improving delivery efficiency.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If notifications are sent via multiple channels to ensure delivery, then notification coverage is improved, but resource waste and redundancy increase
Solution Approach 1:
The system applies different notification strategies to different users based on their individual channel activity patterns. Each user receives notifications only through channels they are currently active on, rather than uniformly across all channels. This localized adaptation eliminates redundant notifications while maintaining reliable delivery for each user.
Solution Approach 2:
The system dynamically changes the notification channel parameters based on user behavior. By monitoring user activity across different channels over time, the system adjusts which channels are selected for notification delivery, optimizing the balance between coverage and resource efficiency for each user.
2Reliability
If notifications are sent through all available channels, then notification reach is improved, but receive time duration increases
Solution Approach 1:
The system extracts and removes redundant notification channels from the delivery process. By identifying channels where users are not active, the system eliminates unnecessary notification attempts, reducing the overall time required for notification delivery while maintaining reach through active channels only.
Solution Approach 2:
The system performs preliminary analysis of user channel activity patterns before sending notifications. By pre-identifying which channels are currently active for each user, the system prepares an optimized notification delivery plan that minimizes receive time duration while ensuring the notification reaches the user through an active channel.
3Reliability
If redundant notifications are sent to ensure user awareness, then notification reliability is improved, but user engagement decreases
Solution Approach 1:
The system applies partial action by sending notifications through only the necessary subset of channels rather than all channels. By sending notifications through a single optimized channel based on user activity, the system achieves sufficient reliability without the excessive redundancy that harms user engagement.
Data Source
AI summary
Disclosed herein is a framework for pushing service notifications to users via selected channels that are chosen based on user history. In accordance with one aspect, the framework determines if a notification is to be sent to a particular user. The framework may further determine if the notification requires an action. If the notification requires no action, the framework may choose, from multiple channels, a channel with lowest receive time duration. The framework may then send the notification via the chosen channel.