QR Code Content Delivery with Device Authentication
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Solution Overview
Problem
Existing systems for delivering content through scannable coded images, such as QR codes, lack user device identification and authentication, leading to insecure access of private or sensitive information.
Innovation Solution
Implementing a method that identifies and authenticates user devices upon scanning a QR code, using a network-based content publisher system with modules for identification, content retrieval, and delivery, which personalizes content based on user profiles, transaction history, and device information.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If user device identification and authentication are implemented, then security is improved, but device complexity increases
Solution Approach 1:
The patent introduces an intermediary authentication system that mediates between the QR code scanning process and the content delivery. This intermediary layer verifies device identification and user authentication without requiring fundamental changes to the existing QR code infrastructure, thereby improving security while minimizing the increase in system complexity.
Solution Approach 2:
The patent implements preliminary device identification and authentication actions before content delivery. By performing these security checks in advance during the QR code scanning process, the system ensures secure access without adding complex post-processing steps, thus improving reliability while keeping the overall system complexity manageable.
2Productivity
If content personalization is implemented, then conversion rates are improved, but information processing requirements increase
Solution Approach 1:
The patent applies local quality by personalizing content specifically for authenticated users based on their device information and user profiles, while maintaining generic content delivery for unauthenticated users. This targeted approach improves conversion rates for relevant users without unnecessarily processing information for all users, thus balancing productivity improvement with reduced information processing overhead.
3Adaptability or versatility
If device identification is performed, then content personalization is improved, but processing time increases
Solution Approach 1:
The patent performs device identification and user authentication as preliminary actions during the initial QR code scanning process. By completing these identification tasks before content retrieval and personalization, the system enables accurate content personalization without adding significant processing time to the overall user experience, as the identification groundwork is already laid during the mandatory authentication phase.
Data Source
AI summary
Techniques for generated scannable coded images or user actionable-link with corresponding personalized content are described. In an example embodiment, the personalized content may only be accessed via the scannable coded image by authenticated user devices, wherein the permissions associated with the authentication are determined at the time the personalized content is generated. Responsive to a user device attempting to access the contents of a scannable coded image, the user device is first identified and authenticated. Only after the device is authenticated can the content corresponding to the scannable coded image be accessed by the user device or delivered to the user device.