Internet Radio Break Content Selection via Mobile Location
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Solution Overview
Problem
Internet radio streams often deliver program break content indiscriminately, which may not be relevant to listeners' locations, limiting its value for advertisers and broadcasters, and previous solutions failed to provide real-time content selection using mobile device location information effectively.
Innovation Solution
The system selects program break content for mobile devices during Internet radio streams using location and trajectory information, allowing for relevant content delivery by integrating mobile device location and trajectory data with program break markers to determine suitable content for output.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If program break content is delivered indiscriminately to all listeners, then the distribution system is simple, but the relevance and value of content to listeners and advertisers is limited
Solution Approach 1:
The patent applies local quality by delivering different program break content to different listeners based on their geographic location. The system determines the location of mobile devices receiving the radio stream and selects content relevant to that specific location, such as local news, weather, or advertisements for nearby businesses, rather than delivering the same content to all listeners uniformly.
Solution Approach 2:
The patent implements dynamics by making the content selection adaptive and real-time based on listener location. The system continuously monitors the locations of mobile devices and dynamically adjusts the program break content delivery accordingly. This allows the content to change based on current listener positions, enabling personalized and location-specific content delivery during program breaks.
2Adaptability or versatility
If real-time content selection using mobile device location information is implemented, then content relevance is improved, but the system complexity and implementation difficulty increases
Solution Approach 1:
The patent applies preliminary action by pre-defining geographic regions and pre-selecting content for each region before the actual content delivery occurs. The system divides the service area into multiple geographic zones and prepares content libraries for each zone in advance, so that when a listener's location is detected, the appropriate content can be selected and delivered immediately without complex real-time processing.
Solution Approach 2:
The patent uses an intermediary approach by introducing a content selection server that acts as a mediator between the radio broadcast signal and the mobile devices. This server receives location information from devices, determines the appropriate geographic region, and selects corresponding content from pre-defined libraries, thereby simplifying the real-time content selection process through a centralized coordination mechanism.
3Adaptability or versatility
If program break content is selected based on mobile device trajectory rather than just location, then the value to advertisers and listeners is increased, but the data processing requirements and system complexity increases
Solution Approach 1:
The patent applies partial action by focusing trajectory analysis on specific, high-value scenarios rather than comprehensively analyzing all possible movement patterns. The system identifies key trajectory patterns such as devices entering or leaving predefined geographic regions associated with businesses or locations of interest, and only performs detailed trajectory analysis when such patterns are detected, rather than continuously processing all device movements.
Data Source
AI summary
Methods and systems for selecting content for outputting on a mobile device during a program break in an Internet radio stream using mobile device location information. In one aspect, the methods and systems seamlessly select content for outputting on a mobile device during a program break in an Internet radio stream using mobile device location information and program break markers. In another aspect, the methods and systems select content for outputting on a mobile device during a program break in an Internet radio stream using mobile device trajectory information.