Recommendation System Using Similarity Indicators

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Solution Overview

Problem

Users face challenges in finding specific media content due to the need to recall search keywords, and are often overwhelmed by excessive search results, highlighting the need for a more efficient content recommendation system.

Innovation Solution

A recommendation system that determines similarity indicators based on user preferences, such as video content consumption and user feedback, to provide personalized content recommendations by comparing the likelihood of liking one item to another, and transmitting recommendations when the similarity indicator exceeds a predetermined threshold.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If traditional search methods are used to find media content, then users can access content, but users must recall search keywords and are overwhelmed by excessive search results

Engineering Contradiction:
Improvecontent search easeVSAvoidsearch results quantity
Core Design Contradiction:
Ease of operationVSQuantity of substance

Solution Approach 1:

The system performs preliminary actions by analyzing user viewing history, ratings, and preferences to build a personalized profile before the user actually searches. This pre-computed profile enables the system to automatically filter and rank content, eliminating the need for users to manually recall or sift through keywords and extensive search results.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent introduces an intermediary recommendation system that sits between the user and the content library. This intermediary analyzes user behavior patterns and acts as a filter, transforming the overwhelming quantity of content into a personalized, manageable list of recommendations, thereby reducing the cognitive load on users during search.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If more content becomes available, then content variety increases, but users become overwhelmed by the volume of content

Engineering Contradiction:
Improvecontent varietyVSAvoiduser interface complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system applies local quality by tailoring the content presentation to individual user preferences and viewing patterns. Instead of presenting all available content uniformly, the system adjusts the quality and type of recommendations based on the specific user's history, ensuring that the interface remains simple and focused while maintaining access to diverse content that matches user interests.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The patent segments the vast content library into personalized categories based on user preferences, viewing patterns, and feedback. This segmentation transforms the overwhelming monolithic content collection into organized, manageable sections that are automatically curated for each user, reducing interface complexity while preserving content variety.

Inventive Principle:
Principle #1Segmentation

3Measurement precision

If personalized recommendations are made based on user preferences, then content accuracy improves, but system complexity increases

Engineering Contradiction:
Improverecommendation accuracyVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system employs feedback mechanisms where user interactions (viewing completion, ratings, pauses, skips) continuously refine the recommendation model. This feedback loop enables the system to improve accuracy over time by learning from actual user behavior rather than relying on complex pre-programmed algorithms, thereby achieving high precision without proportionally increasing system complexity.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The recommendation system performs self-service by automatically analyzing user viewing patterns, preferences, and feedback to generate personalized recommendations without requiring manual configuration or complex user input. The system serves itself by continuously learning from user behavior data, achieving accurate recommendations through automated pattern recognition rather than complex user-facing complexity.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS8843430B2Recommendation system
Publication Date: 2014.09.23 COMCAST CABLE COMM LLC
  • US8843430B2 patent drawing
  • US8843430B2 patent drawing
  • US8843430B2 patent drawing

AI summary

In one aspect, a recommendation system offers item recommendations to users based on one or more items known to be liked by the users. An item may be recommended to a user if a similarity indicator for the item, established by determining how much more likely than expected the user will like the item based on the user liking another item, exceeds a predetermined threshold. Multiple items may be recommended to a user based on relative similarity indicators.