Research Data Gathering Using Ancillary Codes and ML Prediction

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Solution Overview

Problem

Existing research data gathering systems face challenges in completing data sets due to incomplete or missing data, often caused by equipment failures or environmental interference, which reduces the utility and accuracy of the gathered research data.

Innovation Solution

The system employs a method and system for processing research data by using ancillary codes embedded in media data, where monitoring devices read these codes to produce data sets, and when incomplete, utilizes correspondence data from other devices or reference databases to augment the missing data, ensuring complete and accurate data sets are obtained.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If monitoring devices read ancillary codes to gather research data, then data collection capability is improved, but data completeness deteriorates due to equipment failures or environmental interference

Engineering Contradiction:
Improvedata collection capabilityVSAvoiddata completeness
Core Design Contradiction:
ProductivityVSLoss of information

Solution Approach 1:

The patent creates a virtual copy of the monitoring device's data collection capability by training a machine learning model to replicate the device's reading patterns. When the physical device fails to read ancillary codes completely, the virtual copy generates predicted readings to supplement the incomplete data, thereby maintaining data completeness without requiring additional physical monitoring devices.

Inventive Principle:
Principle #26Copying

Solution Approach 2:

The system performs preliminary training of the machine learning model using historical reading data from monitoring devices before actual data collection begins. This preliminary action enables the model to learn the characteristics of ancillary codes and reading patterns in advance, so that when equipment failures or environmental interference occur during actual operation, the pre-trained model can immediately generate accurate predictions to complete the data sets.

Inventive Principle:
Principle #10Preliminary action

2Measurement precision

If multiple monitoring devices are deployed to ensure data completeness, then data accuracy is improved, but system complexity increases

Engineering Contradiction:
Improvedata accuracyVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent replaces the mechanical approach of deploying multiple physical monitoring devices with an intelligent software-based solution. Instead of using multiple hardware devices to read ancillary codes and hope for complete data collection, the system uses a single monitoring device augmented by a machine learning model that predicts missing data, thereby reducing hardware complexity while maintaining or improving data accuracy.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The machine learning model acts as an intermediary between the physical monitoring device and the final data set. Rather than directly relying on multiple physical devices to capture all data, the intermediary model processes the partial readings from a single device and generates the complete data set by predicting missing information, thereby simplifying the overall system architecture.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Adaptability or versatility

If monitoring devices operate in challenging environmental conditions, then data gathering coverage is improved, but measurement precision deteriorates due to environmental interference

Engineering Contradiction:
Improvedata gathering coverageVSAvoidreading accuracy
Core Design Contradiction:
Adaptability or versatilityVSMeasurement precision

Solution Approach 1:

The virtual copy created by the machine learning model compensates for the degradation in reading accuracy caused by environmental interference. When the physical device struggles to read ancillary codes accurately in challenging conditions, the model generates predicted readings that restore measurement precision, enabling the system to maintain high accuracy across diverse environmental conditions without requiring additional protective hardware.

Inventive Principle:
Principle #26Copying

Data Source

PatentUS12114116B2Gathering research data
Publication Date: 2024.10.08 THE NIELSEN CO (US) LLC
  • US12114116B2 patent drawing
  • US12114116B2 patent drawing
  • US12114116B2 patent drawing

AI summary

Systems and methods for gathering research data using multiple monitoring devices are provided. An example apparatus comprises interface circuitry to obtain, from a first computing device, a first indication of media output by the first computing device, the first indication including first metadata associated with the media; instructions; and processor circuitry to execute the instructions to: apply criteria to at least a portion of the first metadata; and cause storage of the first metadata associated with the media in a database.