Retail Environment Control Circuit for Sensory Zones

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Solution Overview

Problem

Retail environments often fail to accommodate customers sensitive to external stimuli such as light and sound, leading to discomfort and limited shopping experiences for individuals with conditions like autism or sensory sensitivities, resulting in reduced customer satisfaction and loyalty.

Innovation Solution

A customer sensitivity retail store environment control system that uses distributed lighting and audio systems, coupled with a mapping and sensitive customer database, to create personalized roaming environment zones by adjusting lighting and audio outputs in real-time based on customer movement and preferences, thereby enhancing the shopping experience for sensitive customers.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Object-affected harmful factors

If standard retail store lighting and audio systems operate at normal output levels, then the store maintains a vibrant and engaging atmosphere for general customers, but sensitive customers experience discomfort and anxiety due to excessive light and sound stimuli

Engineering Contradiction:
Improvelight and sound stimuliVSAvoidenvironmental accommodation
Core Design Contradiction:
Object-affected harmful factorsVSAdaptability or versatility

Solution Approach 1:

The system creates a personalized roaming environment zone that provides different environmental conditions for different customers. Sensitive customers receive reduced light and sound stimuli within their personal zone, while other customers experience the standard vibrant store atmosphere. This local differentiation resolves the contradiction by allowing the store to maintain engaging overall atmosphere while providing comfortable local environments for sensitive individuals.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The lighting and audio systems are made dynamically adjustable based on real-time customer movement and sensitivity profiles. The system continuously tracks sensitive customers and adjusts stimulus levels within their roaming environment zone, transforming static environmental controls into dynamic, responsive systems that adapt to individual customer needs while maintaining standard operations elsewhere.

Inventive Principle:
Principle #15Dynamics

2Reliability

If the retail store creates a modified environment zone for sensitive customers, then customer satisfaction and shopping duration improve, but the system complexity and operational overhead increase

Engineering Contradiction:
Improvecustomer satisfactionVSAvoidenvironment control system
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system uses universal customer tracking technology (cameras, RFID readers, mobile device detection) already present in modern retail stores to identify and monitor sensitive customers. The same infrastructure that tracks all customers for inventory and analytics purposes is repurposed to create personalized environment zones, reducing the need for dedicated complex hardware while achieving reliable customer satisfaction improvements.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

Customers register their sensitivity preferences in advance through mobile applications or in-store kiosks, creating their own profiles without requiring staff intervention. The system automatically activates and adjusts environment zones based on these pre-registered preferences, eliminating the need for manual configuration and reducing operational overhead while maintaining high customer satisfaction.

Inventive Principle:
Principle #25Self-service

3Ease of operation

If the system adjusts lighting and audio outputs in real-time for moving customers, then the shopping experience improves for sensitive customers, but the energy consumption and operational costs increase

Engineering Contradiction:
Improveshopping experienceVSAvoidlighting and audio system energy
Core Design Contradiction:
Ease of operationVSUse of energy by moving object

Solution Approach 1:

The system adjusts lighting and audio outputs only within the specific roaming environment zone of each sensitive customer, rather than modifying the entire store environment. This partial action approach reduces energy consumption by maintaining normal output levels in areas not occupied by sensitive customers, while still providing improved shopping experiences for those who need accommodations.

Inventive Principle:
Principle #16Partial or excessive action

Solution Approach 2:

The system uses periodic scanning and detection methods to track customer locations and update environment zones, rather than continuous real-time adjustment. By sampling customer positions at intervals and making discrete adjustments between scans, the system reduces computational and energy overhead while maintaining effective shopping experience improvements for sensitive customers.

Inventive Principle:
Principle #19Periodic action

Data Source

PatentUS10505754B2Systems and methods of controlling retail store environment customer stimuli
Publication Date: 2019.12.10 WALMART APOLLO LLC
  • US10505754B2 patent drawing
  • US10505754B2 patent drawing
  • US10505754B2 patent drawing

AI summary

In some embodiments, systems and methods are provided to provide customer sensitivity retail store environment control system, comprising: a plurality of lighting systems of the store; a plurality of audio systems of the store; a mapping database; a sensitive customer database maintaining information registered customers requesting a sensitivity roaming environment zone; and a customer sensitivity environment control circuit configured to: identify a first customer in the retail store is registered as an environment sensitive customer; track movement of the first customer through the retail store; an cause some of the lighting systems and the audio systems corresponding in location to the movement of the first customer to reduce from normal lighting outputs and audio outputs, respectively, maintaining in real-time a roaming environment zone surrounding the first customer as the first customer travels through the retail store.