Retractable Camera Assembly for Seamless Display Surface

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Solution Overview

Problem

The increasing demand for a higher screen-to-body ratio in mobile terminals is hindered by the need to accommodate front cameras, which occupy display area and disrupt the overall display effect with notches when exposed.

Innovation Solution

A retractable functional assembly that includes a camera module and driving mechanism, allowing the camera to rotate into or out of the device's frame, thereby hiding or exposing it as needed, maintaining a seamless display surface.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a front camera is equipped to achieve selfie function, then the camera can occupy display area, but the display area is reduced and overall display effect is destroyed

Engineering Contradiction:
Improveselfie functionVSAvoiddisplay area
Core Design Contradiction:
Adaptability or versatilityVSArea of stationary object

Solution Approach 1:

The camera module is designed to be movable rather than fixed. It can rotate between a retracted position (when not in use) and an extended position (when selfie function is needed), allowing the display area to dynamically adjust between maximum coverage and functional usage.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The camera module is moved from the two-dimensional display surface to a three-dimensional space above the screen. By rotating the camera module out of the display plane, the system eliminates the need for notches or openings in the display area while still providing selfie functionality.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Adaptability or versatility

If a camera module is installed on the display screen, then the selfie function is achieved, but the screen-to-body ratio is reduced

Engineering Contradiction:
Improveselfie functionVSAvoidscreen-to-body ratio
Core Design Contradiction:
Adaptability or versatilityVSArea of moving object

Solution Approach 1:

The camera module transitions from a static installation to a dynamic, rotatable structure. When not in use, it rotates into a retracted position that maintains the screen-to-body ratio; when needed, it extends to provide selfie functionality.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The camera module is nested within the device structure when not in use, similar to a doll inside a box. It is housed within a rotating mechanism that allows it to be stored compactly, maintaining the clean appearance and high screen-to-body ratio of the display.

Inventive Principle:
Principle #7Nested doll (Nesting)

3Adaptability or versatility

If a camera module is exposed on the display surface, then the selfie function is available, but the display effect is disrupted due to notches

Engineering Contradiction:
Improveselfie functionVSAvoiddisplay surface continuity
Core Design Contradiction:
Adaptability or versatilityVSShape

Solution Approach 1:

The camera module is positioned in three-dimensional space above the display surface rather than being integrated into the two-dimensional display plane. This dimensional separation allows the display surface to remain continuous and uninterrupted, eliminating notches while still providing camera functionality.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Solution Approach 2:

The camera module rotates into position only when needed for selfie functionality. When retracted, it maintains the continuous, uninterrupted shape of the display surface. When extended, it provides the necessary camera function without compromising display aesthetics.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS11418690B2Retractable functional assembly, middle frame assembly and terminal device
Publication Date: 2022.08.16 GUANGDONG EVERWIN PRECISION TECH CO LTD
  • US11418690B2 patent drawing
  • US11418690B2 patent drawing
  • US11418690B2 patent drawing

AI summary

An extending-type functional assembly is mounted on a frame of a smart terminal, and electrically connected to a control unit of the smart terminal. The extending-type functional assembly comprises a body, a camera module, and a driving. The body comprises a rotating end and a free end, the rotating end is rotatably connected to the frame of the smart terminal, and the free end can be rotated into or out of the frame of the smart terminal. The camera module is disposed on the body, and the body can drive the camera module to move. When the free end is rotated out of the frame of the smart terminal, the camera module is exposed from the frame of the smart terminal; when the rotating end is rotated into the frame of the smart terminal, the camera module is hidden in the frame of the smart terminal.