Retractable Display Device with Rotating Shaft and Movable Cover

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Solution Overview

Problem

Medium-sized and large-sized OLED display devices occupy a large area and are limited to single application scenarios, necessitating a solution to enhance their spatial efficiency and versatility.

Innovation Solution

A display device design featuring a housing with a rotating shaft and a display module that includes multiple display portions and a non-display portion, allowing the display area to be adjusted by winding the non-display portion around the rotating shaft, thereby reducing the occupied space while maintaining a multi-sided display function.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Area of moving object

If a medium-sized or large-sized OLED display device is used, then the display area is large, but the occupied space is large and the application scenario is single

Engineering Contradiction:
Improvedisplay areaVSAvoidoccupied space
Core Design Contradiction:
Area of moving objectVSArea of stationary object

Solution Approach 1:

The display module is designed to be movable relative to the housing through a driving assembly, allowing it to transition between extended and retracted positions. This dynamic configuration enables the display area to be adjusted while maintaining a compact form factor when retracted, thus resolving the contradiction between large display area and small occupied space.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The display module is segmented into multiple display portions that can be independently positioned. By dividing the display into segments that can be selectively extended or retracted, the system achieves flexible configuration of display area while controlling the overall occupied space, addressing both requirements simultaneously.

Inventive Principle:
Principle #1Segmentation

2Area of moving object

If a medium-sized or large-sized OLED display device is used, then the display area is large, but the application scenario is limited to single use

Engineering Contradiction:
Improvedisplay areaVSAvoidapplication scenario
Core Design Contradiction:
Area of moving objectVSAdaptability or versatility

Solution Approach 1:

The display device is designed with multi-functionality to serve various application scenarios. The movable display module can be configured for different display areas and orientations, enabling the same device to be used in diverse applications such as entertainment, education, and information display, thus expanding the application scenario beyond single-use limitations.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The dynamic adjustment capability of the display module allows the device to adapt to different application requirements by changing display area and configuration. This versatility enables the device to serve multiple purposes across different scenarios, resolving the limitation of single application scenario.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS20250174161A1Display device
Publication Date: 2025.05.29 SHENZHEN CHINA STAR OPTOELECTRONICS SEMICON DISPLAY TECH CO LTD
  • US20250174161A1 patent drawing
  • US20250174161A1 patent drawing
  • US20250174161A1 patent drawing

AI summary

A display device including a housing with a first side plate and a second side plate, a reel assembly, a first cover plate, and a display module; the reel assembly includes a rotating shaft rotatably connected to the first side plate and the second side plate, respectively; the first cover plate is movable in a direction close to or away from the rotating shaft. Both ends of the display module are fixedly connected to the first cover plate and the rotating shaft, respectively, wherein in a case that a large distance exists between the first cover plate and the rotating shaft, a display area of the first display portion in the display module connected to the first cover plate is large.