Reward Token Processing with Game-Linked Discount and Save Tokens
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Solution Overview
Problem
Existing systems for providing reward tokens to consumers fail to stimulate quick and repeated product purchases, as consumers rarely engage in immediate re-purchase activities after receiving tokens, and there is no mechanism to balance token issuance based on game outcomes.
Innovation Solution
A system that issues challenge tokens for price discount games, providing additional save tokens if the consumer fails, with token issuance costs varying based on game results, allowing consumers to purchase products using challenge or save tokens, and managing token issuance and usage to promote sales.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If challenge tokens are provided to consumers for price discount games, then consumer motivation to purchase products increases, but token issuance costs increase for sellers
Solution Approach 1:
The system dynamically adjusts token issuance costs based on game outcomes. When consumers win games, they receive discount benefits without additional token issuance. When consumers lose games, save tokens are issued only for failed challenges, making the token issuance cost dynamic rather than fixed, thereby reducing overall costs while maintaining sales motivation.
Solution Approach 2:
The system changes the parameter of token value and issuance based on game results. Challenge tokens have different implications depending on whether the consumer wins or loses the game. This parameter change allows the system to optimize the balance between consumer motivation and seller cost by adjusting token-related parameters according to actual game outcomes.
2Ease of operation
If save tokens are issued to consumers who fail games, then consumers are motivated to purchase products, but token management complexity increases
Solution Approach 1:
The system segments tokens into different types: challenge tokens for game participation and save tokens for failed challenges. This segmentation allows for differentiated management of tokens based on their purpose and status, simplifying the overall management complexity by treating different token types according to their specific functions rather than using a unified complex system.
Solution Approach 2:
The server acts as an intermediary that automatically manages token issuance, tracking, and redemption. By introducing this intermediary component, the system handles the complexity of token management centrally, reducing the burden on both consumers and sellers while maintaining accurate tracking of challenge tokens and save tokens throughout the process.
3Quantity of substance
If token issuance costs are shared by sellers based on game outcomes, then seller financial burden is reduced, but calculation processing complexity increases
Solution Approach 1:
The system implements feedback mechanisms where game outcomes directly influence token issuance costs borne by sellers. The server automatically receives feedback from game results and adjusts the cost allocation accordingly, creating a closed-loop system that reduces manual calculation complexity while ensuring sellers only bear costs for actual failed challenges that result in save token issuance.
Solution Approach 2:
The system enables automatic self-service calculation and allocation of token issuance costs through server-based processing. Rather than requiring manual intervention from sellers to calculate and distribute costs, the system automatically handles the calculation based on game outcomes, reducing both financial burden on sellers and the complexity of cost management through automated self-service processing.
Data Source
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AI summary
The present invention provides a system for processing a reward token in conjunction with win/loss of a game for buyers, in which a challenge token that allows consumers to participate in a game capable of receiving a discount on a product price is provided by a seller to a consumer who has purchased a product, and the consumer may play a game for the discount on a challenge product of the seller who is a target of a new product purchase with the challenge token to receive the discount on the product price upon success, whereas if the consumer fails to receive the price discount as a result of participating in the game, an additional save token as much as the amount of all or a predetermined ratio of a challenge face token value is paid to the consumer so as to use it only for purchasing the product, and token issuance costs shared by the seller vary depending on the win/loss of the game played by the consumer.