Rewards Account as Direct Funding Source

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Solution Overview

Problem

Existing credit card reward systems restrict how accumulated rewards points can be redeemed, often requiring conversion to currency before use in transactions.

Innovation Solution

A system and method that allow customers to perform transactions directly using rewards points without converting them to currency, by debiting points from a rewards account and completing transactions as needed, with the option to partially fund transactions using both points and currency.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If rewards points are restricted to specific redemption methods (statement credit, cash back, or rewards catalog), then the financial institution maintains control over reward usage, but the customer loses flexibility in how they can use their rewards points

Engineering Contradiction:
Improveflexibility in redeeming rewardsVSAvoidtransaction processing system
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The rewards account is designed to function as a multi-purpose funding source that can be used for various transaction types including P2P payments, bill payments, and merchant transactions. The system allows rewards points to be redeemed directly for these transactions without requiring conversion to currency or restriction to specific catalogs, making the rewards system universal and adaptable to multiple use cases.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The system segments the rewards transaction process into distinct components: a rewards account database storing points balances, a transaction processing circuit that validates and executes transactions, and an interface that allows customers to specify rewards usage. This segmentation enables flexible rewards redemption while maintaining systematic control over the complex processing requirements.

Inventive Principle:
Principle #1Segmentation

2Ease of operation

If rewards points are converted to currency before transactions, then the customer can use rewards for any purpose, but the process becomes more complex and time-consuming

Engineering Contradiction:
Improvesimplicity of rewards redemptionVSAvoidtime for rewards conversion
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The system performs preliminary action by pre-establishing the rewards account as a funded account with stored points balances before transactions are needed. The account is set up in advance with the customer's rewards points, eliminating the need for conversion at the time of transaction. When a transaction occurs, the system simply debits the pre-stored points, making the process immediate and simple.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The invention extracts the conversion step from the traditional rewards redemption process. Instead of converting rewards to currency as an intermediate step, the system takes out this conversion entirely and allows rewards points to be used directly as funding for transactions. This extraction simplifies the process and eliminates the time loss associated with conversion.

Inventive Principle:
Principle #2Taking out (Extraction)

3Productivity

If the system allows direct rewards transactions without currency conversion, then the process is simplified, but the system must manage both rewards accounts and traditional currency accounts

Engineering Contradiction:
Improvetransaction processing efficiencyVSAvoidaccount management system
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The system merges the rewards account functionality with the traditional account funding system. The rewards account is integrated into the existing account infrastructure, allowing it to function similarly to a currency account in terms of transaction processing. This merging enables direct rewards transactions without requiring a completely separate system, thereby improving productivity while managing complexity through integration rather than duplication.

Inventive Principle:
Principle #5Merging (Combining)

Data Source

PatentUS20250104109A1Systems and methods for rewards integration as a funding account
Publication Date: 2025.03.27 WELLS FARGO BANK NA
  • US20250104109A1 patent drawing
  • US20250104109A1 patent drawing
  • US20250104109A1 patent drawing

AI summary

Systems, methods, and apparatuses for processing a rewards transaction including an accounts database storing information associated with accounts held by a financial institution including a payment account associated with a customer, a rewards account database storing information associated with reward accounts, including a rewards account associated with the customer, and a processing circuit. The processing circuit is structured to receive transaction details that define a rewards transaction associated with the rewards account, receive a rewards transaction request associated with the rewards account, the rewards transaction request including a rewards amount and recipient details, debit an amount of points from the rewards account maintained by the financial institution and associated with the customer, where the amount of points are less than or equal to the rewards amount, and complete the rewards transaction without converting the rewards amount to currency.