Rolled Fibrous Product Logo Integration

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Solution Overview

Problem

Existing technologies face challenges in integrating logos into embossed patterns on rolled fibrous products without causing puckering or defects, and in arranging embossed objects to avoid wrinkles and maintain pattern integrity.

Innovation Solution

The solution involves creating embossed patterns on rolled products where open shapes adjacent to the logo are strategically positioned to maintain the integrity of the closed shapes, ensuring that no ends of these open shapes are within a certain distance from the logo, thereby preventing puckering and maintaining the appearance of an intentional design.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If a logo is inserted into an embossed pattern, then the logo is clearly identifiable, but the pattern integrity is compromised causing puckering and defects

Engineering Contradiction:

Improvelogo identifiabilityVSAvoidpattern integrity

Core Design Contradiction:

Loss of informationVSManufacturing precision

Solution Approach 1:

The embossed pattern is segmented into closed shapes and open shapes, with the logo positioned in a designated space between them. This segmentation allows the logo to be integrated without disrupting the continuous closed shapes, thereby maintaining pattern integrity while ensuring logo identifiability.

Inventive Principle:

Principle #1Segmentation

Solution Approach 2:

Different regions of the embossed pattern are assigned different functions: closed shapes provide structural integrity and prevent puckering, open shapes provide space for the logo, and the logo itself serves as the brand identifier. This local differentiation resolves the contradiction by allowing the logo to be prominent without compromising the overall pattern structure.

Inventive Principle:

Principle #3Local quality

2Loss of information

If the logo is made large enough to be readily identifiable, then the logo is clearly visible, but the logo will not fit within the pattern

Engineering Contradiction:

Improvelogo identifiabilityVSAvoidpattern space

Core Design Contradiction:

Loss of informationVSArea of stationary object

Solution Approach 1:

The logo is positioned in the cross-machine direction between closed shapes, utilizing the dimensional space available in the rolled product structure. This allows the logo to be large enough for identifiability without confining it within the limited area of a single closed shape, thereby resolving the space constraint.

Inventive Principle:

Principle #17Another dimension (Dimensionality change)

3Manufacturing precision

If embossed objects are spaced far apart to avoid wrinkles, then the pattern integrity is maintained, but the design complexity increases

Engineering Contradiction:

Improvewrinkle preventionVSAvoidpattern design complexity

Core Design Contradiction:

Manufacturing precisionVSDevice complexity

Solution Approach 1:

The closed shapes form a continuous embossed pattern that extends across the rolled product, providing structural support and preventing wrinkles. This continuous structure maintains pattern integrity without requiring excessive spacing between individual elements, thereby avoiding unnecessary design complexity while ensuring wrinkle prevention.

Inventive Principle:

Principle #20Continuity of useful action

Data Source

PatentUS20250092608A1Rolled fibrous product patterns

Publication Date: 2025.03.20 PROCTER & GAMBLE CO

AI summary

A rolled product may comprise an embossed pattern on a fibrous sheet, the embossed pattern comprising first and/or second embossed objects and, in certain cases, a logo. The first and/or second embossed objects may be spaced from each other in certain relationships and, in certain cases, may be spaced from the logo in certain relationships.