Rotating Camera Module for Full-Screen Display

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Solution Overview

Problem

The increasing demand for a higher screen-to-body ratio in electronic devices is hindered by the need for additional openings or non-display regions to accommodate front cameras, which reduces the display area.

Innovation Solution

An electronic device with a camera module, rotating mechanism, and pushing mechanism that allows the camera to rotate and move outside the housing when a preset orientation is reached, enabling it to function as both a front and rear camera without occupying the display region.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a front camera is installed on the electronic device, then the shooting function is improved, but the display area is reduced due to additional openings or non-display regions

Engineering Contradiction:
Improveshooting functionVSAvoiddisplay area
Core Design Contradiction:
Adaptability or versatilityVSArea of stationary object

Solution Approach 1:

The camera module is designed to be movable rather than fixed. It can rotate between a first orientation for rear camera functionality and a second orientation for front camera functionality, and is pushed out only when needed. This dynamic positioning allows the same physical component to serve multiple functions without permanently occupying display space.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

A single camera module is designed to perform both front camera and rear camera functions by rotating to different orientations. This multi-functional design eliminates the need for separate dedicated openings for each camera function, thereby preserving display area while maintaining shooting versatility.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Ease of operation

If the camera module is always visible on the front surface, then the front camera function is accessible, but the screen-to-body ratio is reduced

Engineering Contradiction:
Improvefront camera accessibilityVSAvoidscreen-to-body ratio
Core Design Contradiction:
Ease of operationVSArea of stationary object

Solution Approach 1:

The camera module transitions from a static front-mounted position to a dynamic configuration where it rotates and is pushed out only when front camera functionality is needed. This allows the device to maintain a clean, full-screen appearance during normal use while providing accessible camera functionality when required.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The camera module is extracted from the permanent front surface and relocated to a retractable position within the housing. It is only pushed out when needed for front camera operation, thereby removing the permanent visual obstruction and maximizing the screen-to-body ratio.

Inventive Principle:
Principle #2Taking out (Extraction)

3Adaptability or versatility

If separate front and rear camera modules are used, then the shooting function is comprehensive, but the device complexity and production cost increase

Engineering Contradiction:
Improveshooting functionVSAvoidcamera module structure
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

A single camera module is designed with multi-functionality, capable of serving as both front and rear camera through rotation to different orientations. This eliminates the need for separate dedicated camera modules, thereby reducing device complexity and production costs while maintaining comprehensive shooting functionality.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The functionality of separate front and rear camera modules is merged into a single multi-functional camera module. By combining both functions into one physical component that can rotate between orientations, the overall device complexity and number of parts are reduced.

Inventive Principle:
Principle #5Merging (Combining)

Data Source

PatentUS11516405B2Electronic devices and method for controlling camera module
Publication Date: 2022.11.29 GUANGDONG OPPO MOBILE TELECOMMUNICATIONS CORP LTD
  • US11516405B2 patent drawing
  • US11516405B2 patent drawing
  • US11516405B2 patent drawing

AI summary

An electronic device and a method for controlling a camera module are provided. The electronic device includes a housing, a camera module, a rotating mechanism, and a pushing mechanism. The camera module disposed in the housing. The rotating mechanism is configured to drive the camera module to rotate in the housing. The pushing mechanism is configured to drive the camera module to an outside of the housing when the camera module rotates to a preset orientation.