Rotating Display Case for Cellular Phone Keyboard

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Prior cellular phones with full keyboards for character input are cumbersome and costly due to the need for two display sections, increasing production costs and reducing portability.

Innovation Solution

A cellular phone with a three-stage stacked structure featuring a display case, keyboard case, and dial/key case, where the display case rotates to expose the keyboard and the dial/key case slides to expose the dial or ten key, allowing for efficient character input without requiring two display sections.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If a cellular phone is equipped with both a full keyboard and a large-sized display to enable easy character input and internet access, then operability for e-mail and internet is improved, but production costs are greatly increased due to requiring two display sections

Engineering Contradiction:
Improvecharacter input operabilityVSAvoidnumber of display sections
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The display case is made rotatable relative to the keyboard case, allowing the display to dynamically change its orientation and position. This enables a single display to serve multiple functions by repositioning itself, eliminating the need for separate dedicated displays for different modes of operation.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

A single liquid crystal display unit is designed to perform multiple functions by rotating to different positions. The display serves as both a viewing screen for internet/e-mail and integrates with the keyboard area, replacing the need for separate dedicated display sections for different operational modes.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Adaptability or versatility

If a cellular phone includes a full keyboard and large-sized display located on symmetrical areas, then access to e-mail and internet is improved, but the device becomes cumbersome and portability is reduced

Engineering Contradiction:
Improvemulti-mode functionalityVSAvoiddevice portability
Core Design Contradiction:
Adaptability or versatilityVSWeight of moving object

Solution Approach 1:

The display case is nested within the rotatable assembly that can be positioned in different configurations. The keyboard case and display case are integrated in a nested manner where the display can rotate to overlay or integrate with the keyboard area, reducing the overall spatial footprint and device bulk.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The display case rotates around a shaft to change its spatial dimension and orientation. This rotational movement in three-dimensional space allows the display to access different functional zones without requiring additional flat surface area, reducing device width and improving portability.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

3Device complexity

If character input is enabled through repeated key depression on a ten key, then device simplicity is maintained, but input time and operational efficiency are greatly increased

Engineering Contradiction:
Improvekeyboard structureVSAvoidcharacter input speed
Core Design Contradiction:
Device complexityVSProductivity

Solution Approach 1:

The keyboard is segmented into individual key areas with each key corresponding to a specific character or symbol. This segmentation allows direct one-to-one mapping between key presses and character output, eliminating the need for repeated key depression and multi-stage selection processes.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS7660410B2Cellular phone apparatus with keyboard
Publication Date: 2010.02.09 CASIO COMPUTER CO LTD
  • US7660410B2 patent drawing
  • US7660410B2 patent drawing
  • US7660410B2 patent drawing

AI summary

A cellular phone has a three-stage stacked structure including a ten-key case of a lower stage, a full-key case of a middle stage and a display case of an upper stage. When the cellular phone is in call style, the ten-key case is slid in the longitudinal direction to expose a dial key. When the cellular phone is in keyboard style, the display case is turned on its rotating shaft above the full-key case to expose a full keyboard. The rotating shaft is located in the middle of the display case and close to a long side thereof.