Route-Based POI Communication System

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Solution Overview

Problem

Existing vehicle radio systems deliver broadcast content that may not be relevant to the driver's location or route, leading to inefficient information delivery.

Innovation Solution

A computing system that receives content and location information from a user device, predicts future routes, identifies points of interest along those routes, and communicates relevant information back to the user device for presentation.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Area of stationary object

If broadcast content is delivered to a large metropolitan area, then the coverage area is improved, but the relevance of informational content to the driver is worsened

Engineering Contradiction:
Improvecoverage areaVSAvoidrelevance of informational content
Core Design Contradiction:
Area of stationary objectVSLoss of information

Solution Approach 1:

The system transitions from uniform broadcast content to location-specific content delivery. By determining the user's geographic location and predicting their route, the system delivers information tailored to specific locations along the predicted route, making content relevant to the driver's immediate context while maintaining broad coverage capability

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The system performs preliminary route prediction based on current location and content information before delivering the broadcast. This allows the system to pre-identify relevant points of interest and customize content delivery in advance, ensuring information relevance is maintained across the large metropolitan coverage area

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS20250109953A1Geographic Route Based Communication Method and System
Publication Date: 2025.04.03 THE NIELSEN CO (US) LLC
  • US20250109953A1 patent drawing
  • US20250109953A1 patent drawing
  • US20250109953A1 patent drawing

AI summary

A method implemented by a computing system comprises receiving, by the computing system, content information associated with content being presented on a user device and location information that specifies a location of the user device. A route predictor determines, based on the content information and the location information, one or more future routes associated with a user of the user device. The computing system identifies point of interest (POI) information associated with points of interest along one or more future routes and communicates the POI information to the user device that specifies POI content for presentation by the user device.