Automated Sales Lead Validation System

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Solution Overview

Problem

Conventional methods for processing sales leads in the insurance industry are inefficient due to subjectivity, manual decision-making, and a lack of systematic tracking, leading to inefficiencies and adverse attitudes among agents, as well as inadequate monitoring of agent-generated business and poor lead maintenance.

Innovation Solution

A computer-implemented system that automates the processing of sales leads by using an agent computer interface to input and validate new leads, comparing them with existing leads to identify duplicates, and employing a scoring system to assign leads to agents based on their performance profiles, allowing for real-time tracking and monitoring of lead activities and outcomes.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If manual decision-making and subjective methods are used for lead assignment, then flexibility and human judgment are maintained, but efficiency decreases and adverse attitudes arise among agents

Engineering Contradiction:
Improvelead assignment processVSAvoidlead processing efficiency
Core Design Contradiction:
Ease of operationVSProductivity

Solution Approach 1:

The system enables agents to self-assign leads by automatically comparing their profiles with lead requirements and allowing them to claim suitable leads without manual intervention, thereby maintaining flexibility while improving efficiency

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent replaces manual mechanical decision-making with an automated computer-based system that objectively matches agents to leads using algorithms, eliminating subjectivity while maintaining operational ease through user-friendly interfaces

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Loss of information

If paper-based lead distribution methods are used, then physical documentation is maintained, but time consumption increases and tracking capabilities are lost

Engineering Contradiction:
Improvelead tracking informationVSAvoidlead processing time
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The system replaces paper-based mechanical processes with electronic digital processes, enabling instantaneous lead distribution and comprehensive automated tracking of lead status, agent activities, and outcomes without time loss

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The patent creates digital copies of lead information that can be instantly replicated, distributed, and tracked across multiple agents and systems, eliminating the time-consuming physical handling of paper documents while preserving all lead information

Inventive Principle:
Principle #26Copying

3Adaptability or versatility

If agent-generated business is not monitored until sale occurs, then agent autonomy is maintained, but pre-sales activity tracking and control are inadequate

Engineering Contradiction:
Improveagent autonomyVSAvoidpre-sales activity information
Core Design Contradiction:
Adaptability or versatilityVSLoss of information

Solution Approach 1:

The system implements continuous feedback mechanisms that automatically track and report agent-generated business activities in real-time, providing both agents and management with visibility into pre-sales activities while maintaining agent autonomy through informational transparency rather than restrictive control

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS7596501B2Systems and methods for validation of sales leads
Publication Date: 2009.09.29 GENWORTH HLDG
  • US7596501B2 patent drawing
  • US7596501B2 patent drawing
  • US7596501B2 patent drawing

AI summary

The invention provides systems and methods for processing sales leads. Illustratively, the invention provides a method for validating a new sales lead from an agent employed in a sales lead processing entity, the method comprising: inputting new sales lead information representing a new sales lead from an agent using an agent computer interface; transmitting the new sales lead information to a lead processing portion, the lead processing portion having a leads memory portion, the leads memory portion storing existing sales lead information relating to existing sales leads; comparing the new sales lead information with the existing sales lead information; determining if there is a match between the new sales lead information and any of the existing sales lead information; and tagging the new sales lead information as a duplicate lead based on a determination that there is a match between the new sales lead information and any of the existing sales lead information.