Scaled Image Generation for E-Commerce Marketplaces

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Solution Overview

Problem

Current online marketplace websites face challenges in providing high-quality image representation and efficient transaction processing, making it difficult for buyers to accurately view products and for sellers to effectively manage their listings across multiple platforms.

Innovation Solution

A system and method that includes a marketplace administrator server and seller marketplace management server to create and manage online listings, featuring image file processing to generate scaled image variations for display, allowing sellers to upload original images and manage listings across multiple platforms, and enabling buyers to view detailed images and descriptions.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Manufacturing precision

If original digital images are uploaded to online marketplace websites, then image quality is improved, but image file size and storage requirements increase

Engineering Contradiction:
Improveimage qualityVSAvoidimage file size
Core Design Contradiction:
Manufacturing precisionVSQuantity of substance

Solution Approach 1:

The patent segments the original image into multiple scaled versions (thumbnail, medium, large sizes) and stores only these segmented versions instead of the complete original image. This allows the system to provide high-quality images at appropriate resolutions for different display contexts while reducing overall storage requirements.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent applies local quality by providing different image quality levels in different contexts - thumbnails for search results, medium-sized images for listing pages, and large images for detailed viewing. Each context receives the appropriate image quality and size, optimizing both visual quality and storage efficiency.

Inventive Principle:
Principle #3Local quality

2Manufacturing precision

If multiple scaled image files are generated and stored for each original image, then image representation quality is improved, but storage space requirements increase

Engineering Contradiction:
Improveimage representation qualityVSAvoidstorage space
Core Design Contradiction:
Manufacturing precisionVSVolume of stationary object

Solution Approach 1:

The patent changes the parameter of image resolution by generating scaled versions at specific standard dimensions (e.g., 50x50, 100x100, 200x200 pixels). This parameter transformation allows the system to provide high-quality image representation at multiple levels while controlling storage through standardized size reduction.

Inventive Principle:
Principle #35Parameter changes

3Adaptability or versatility

If sellers manage listings across multiple online platforms, then market reach and sales opportunities are improved, but time and effort required for management increase

Engineering Contradiction:
Improvemarket reachVSAvoidmanagement time
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The patent creates a universal image management system that serves multiple online marketplace platforms simultaneously. By establishing a centralized system that generates and manages scaled image versions, the solution enables sellers to list products across multiple platforms without manually managing images for each site, thus achieving multi-functionality and reducing management time.

Inventive Principle:
Principle #6Universality (Multi-functionality)

4Manufacturing precision

If high-resolution images are displayed to buyers, then product viewing quality is improved, but page loading time and network bandwidth consumption increase

Engineering Contradiction:
Improveproduct viewing qualityVSAvoidpage loading speed
Core Design Contradiction:
Manufacturing precisionVSSpeed

Solution Approach 1:

The patent implements dynamic image delivery by providing different image resolutions based on the context and user needs. The system dynamically selects appropriate image sizes - smaller thumbnails for browsing and larger images for detailed viewing - thereby optimizing the balance between image quality and loading speed according to specific operational requirements.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS10423997B2System, program product, and methods for online image handling
Publication Date: 2019.09.24 OVERSTOCK COM
  • US10423997B2 patent drawing
  • US10423997B2 patent drawing
  • US10423997B2 patent drawing

AI summary

Electronic commerce over a computer network is facilitated by a computer system that forms a community of computers that enable the users to buy and sell items in an online marketplace. To list the item on an online marketplace website, for example, the selling user posts an item with a seller marketplace item management website by completing an online-item marketplace item creation form. The form requires input related to the item, such as a description, sale price or minimum bid, shipping instructions, and the like, and an image file or image file location illustrating the marketplace item. The seller marketplace item management server provides a marketplace administrator server the marketplace item data including original image file or image file location. The server contains a random image size generator that generates at least two additional images of the marketplace item for display in a seller marketplace item web page to advertise the marketplace item.