Screen Mode-Aware Content Selection and Display Rotation

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Solution Overview

Problem

Existing electronic devices display content that does not match the current screen mode, causing user discomfort when viewing media content shot in portrait mode on landscape-oriented displays.

Innovation Solution

The electronic apparatus identifies its current screen mode and requests content from an external server that matches this mode, displaying thumbnails and images accordingly, and rotates the display if necessary to align with the content aspect ratio.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If the electronic apparatus provides content information regardless of screen mode, then the quantity of content information is maximized, but the user convenience deteriorates due to mismatch between content format and display mode

Engineering Contradiction:
Improvequantity of content informationVSAvoiduser convenience
Core Design Contradiction:
Quantity of substanceVSEase of operation

Solution Approach 1:

The system dynamically adjusts content selection based on the current screen mode (landscape or portrait). The processor identifies the active screen mode and filters content information accordingly, making the content provision adaptive rather than static. This resolves the contradiction by sacrificing some quantity of content information to ensure the quality and suitability of displayed content matches the user's viewing mode.

Inventive Principle:
Principle #15Dynamics

2Device complexity

If the display is fixed in landscape mode, then the device complexity is minimized, but the adaptability deteriorates when content requires portrait mode

Engineering Contradiction:
Improvedisplay configuration complexityVSAvoidscreen mode adaptability
Core Design Contradiction:
Device complexityVSAdaptability or versatility

Solution Approach 1:

The display is configured to be rotatable between landscape and portrait modes, allowing the physical structure to adapt to different content requirements. This mechanical flexibility enables the system to handle both landscape and portrait content without requiring separate display devices, thus improving adaptability while maintaining reasonable complexity through a single rotatable display mechanism.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system changes the display orientation parameter (from fixed landscape to variable landscape/portrait) to match the content format. By making the display parameters adjustable rather than fixed, the system can adapt to different content requirements without fundamentally redesigning the display hardware architecture.

Inventive Principle:
Principle #35Parameter changes

3Ease of operation

If the system automatically rotates the display to match content, then the user convenience is improved, but the device complexity increases due to additional rotation control mechanisms

Engineering Contradiction:
Improveviewing convenienceVSAvoiddisplay control complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The system performs preliminary identification of the screen mode and content format before displaying content. By detecting the current display orientation and pre-filtering content based on this information, the system can proactively select appropriate content rather than reacting after mismatch occurs, simplifying the control logic needed for automatic rotation and content selection.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS12360553B2Electronic apparatus and method of controlling the same
Publication Date: 2025.07.15 SAMSUNG ELECTRONICS CO LTD
  • US12360553B2 patent drawing
  • US12360553B2 patent drawing
  • US12360553B2 patent drawing

AI summary

Disclosed are an electronic apparatus and a method of controlling the same. The electronic apparatus includes: a display; and a processor configured to: control the display to display an image on the display, identify a screen mode of the display displaying an image among a plurality of screen modes having different aspect ratios, and provide information on content corresponding to the identified screen mode among a plurality of pieces of content.