Search Engine With Privacy Modes And User Profiling
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Solution Overview
Problem
Current search engines face challenges such as overwhelming advertisements and irrelevant information in search results, invasion of user privacy, and lack of a mechanism to compute user searching strength based on their activity.
Innovation Solution
The development of an enhanced Internet search engine that offers multiple searching modes (value, popularity, and expert), a channel component for personalized content access, privacy modes for user control, a read what they read component for social interaction, and a search power component to assess user proficiency.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If search engine processes user queries to generate personalized results, then search result quality is improved, but user privacy is compromised
Solution Approach 1:
The patent introduces a privacy-protecting intermediary layer that allows the search engine to process queries and generate personalized results without directly accessing or storing sensitive user information. The system uses encrypted query processing and anonymous user profiles as mediators between the user and the search engine's personalization algorithms, enabling quality results while protecting privacy.
Solution Approach 2:
The patent segments the search engine system into multiple independent modules: a public query processing component, a private user profile component, and a result generation component. This segmentation allows different parts of the system to handle different aspects of privacy and quality, with the ability to switch between private and public modes for different operations.
2Productivity
If search engine includes advertisements and irrelevant information in results, then revenue and traffic are improved, but user experience deteriorates
Solution Approach 1:
The patent implements dynamic result composition where the search engine adaptively adjusts the mix of organic results, advertisements, and personalized content based on user preferences, query type, and privacy settings. The system can dynamically switch between advertisement-heavy modes and clean result modes, allowing optimization of both revenue and user experience under different conditions.
3Productivity
If search engine accesses and processes user queries without consent, then search functionality is improved, but user autonomy is reduced
Solution Approach 1:
The patent implements preliminary user consent mechanisms where users are asked to authorize query processing and data collection before the search engine begins processing their requests. The system prepares multiple processing modes in advance (public, private, anonymous) and allows users to select their preferred level of data processing consent, ensuring autonomy is maintained from the outset.
Data Source
AI summary
A search engine for searching digital content items has been disclosed herein. The search engine may be utilized by one or more users to perform keywords-based search for retrieving digital content items from the World Wide Web or one or more databases in real time. The search engine includes a search bar for receiving keywords from a user for searching relevant digital content items. The search engine further includes searching modes, such as a value mode, a popularity mode, and an expert mode, that is selectable by the user to perform the search. The search engine further includes privacy modes including a private mode and a public mode. One of the privacy modes is selected by the user to set the user's privacy. The search engine may further execute the search request based on the one or more keywords, the selected searching mode, and the set user's privacy.