Search Intent-Based Structured Content Templates
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Solution Overview
Problem
Current search engines primarily rely on relevance, freshness, and authority when providing search results, failing to consider the diverse search intents of users, which can lead to suboptimal content recommendations and user engagement.
Innovation Solution
A method and system that select events based on search queries and provide recommended contents in a structured template, associating each element with a feature of the event corresponding to a search intent, including sub-contents correlated with corresponding recommended contents, such as topics, critical moments, locations, persons, and multimedia information.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If search engines provide contents based on relevance, freshness and authority, then the search results are reliable, but the content recommendations do not meet diverse user search intents
Solution Approach 1:
The patent segments search results by identifying different search intents (informational, navigational, transactional) and organizing contents into structured templates with multiple elements (event overview, key facts, related topics, multimedia). This segmentation allows the system to tailor content presentation to specific user needs while maintaining overall result reliability through consistent quality standards for each segment.
Solution Approach 2:
The system dynamically adapts content recommendations by detecting user search intent and adjusting the structured template presentation accordingly. The search engine transitions from static relevance-based ranking to dynamic intent-based content organization, where the same search query may yield different structured presentations based on inferred user needs, while maintaining reliability through consistent data sources.
2Ease of operation
If search engines provide general search results, then the system is simple to operate, but the content does not meet specific user information needs
Solution Approach 1:
The patent segments comprehensive information into organized template elements (event overview, key facts, related topics, multimedia content) that are automatically generated and presented. This segmentation delivers detailed information satisfying specific user needs while maintaining ease of operation through automated template generation and consistent presentation format, requiring no additional user effort.
Solution Approach 2:
The search engine performs self-service by automatically detecting search intent, selecting appropriate structured templates, and organizing contents without user intervention. The system autonomously fulfills diverse information needs by serving relevant structured content based on query analysis, reducing the burden on users while comprehensively addressing their information requirements.
3Productivity
If search engines provide unstructured search results, then the content coverage is comprehensive, but the user engagement is low
Solution Approach 1:
The patent segments comprehensive content into structured template elements (event overview, key facts, related topics, multimedia) that are systematically organized. This segmentation improves user engagement efficiency by presenting information in digestible, purpose-driven sections while maintaining comprehensive content coverage across all elements, allowing users to quickly find relevant information without overwhelming them.
Solution Approach 2:
The system adds a structural dimension to content presentation by organizing unstructured search results into multi-element templates with hierarchical relationships. This dimensional transformation maintains comprehensive content coverage while significantly improving user engagement through organized, intent-based presentation, allowing users to navigate information more efficiently across different content dimensions.
Data Source
AI summary
A method and apparatus for providing recommended contents. The method comprises: A search query being received; an event being selected from a predetermined event set based on the search query; the recommended contents being provided in a structured template including one or more elements; each element is associated with a feature of the event; each feature of the event corresponds to a search intent. Each element includes one or more sub-contents, and each sub-content is correlated to corresponding recommended contents.